if you are already a Google AdSense content publisher, if you want your site to get a higher income, it is necessary to learn more about the Google optimization recommendations. In the Google AdSense online support page also provides more content can refer to, here according to my own experience to optimize the personal website of Google advertising, give you some personal advice, I hope to help other webmaster.
my personal website from the end of October 2004 Google AdSense support Chinese website began to apply for Google publishers, but in the early AD click rate is very low, usually only about 0.5%, in 1 years time, after three times of simple optimization, the current average advertising record 3%, click on the AdSense advertising commission income from the initial monthly $more than and 30 increase to the current more than $2000 (including later provided Google product promotion revenue). This effect is achieved, of course, because of the growing number of visits to the site, but the site is still playing a decisive role in the optimization of advertising.
why does my website advertisement click rate only 0.5%?
at the beginning of my first few months on the Google AdSense website content related advertising, I noticed that the average click rate is about 0.5%, some even as low as 0.1% channels, at first did not think, think that this text ad click rate is not high is a normal phenomenon. An accidental opportunity to see a successful case in the introduction of Google AdSense, the click rate of advertising is 1.5%, this is the first time on their web site advertising model produced a "optimization" idea.
the first batch of advertising, in fact there is no optimization analysis of consciousness, nor on the user access to information, but according to the original web page template layout, appropriate advertisement code added. The first time the optimization is also very simple, just according to the statistical data of custom advertising channels, will click on the low rate of ads, such as "Top 60 468× advertising unit, page templates right 160× 600 skyscraper ad unit, and 728& times; 90 banners placed to the main navigation bar below Web page.
after these changes, in a very short period of time, my average click through rate reached 1.2%, I was quite satisfied with the effect. But it’s still not the best: