27 To Rodrygo He doesn’t like the situation, he logically wants to play as much as possible, but he doesn’t care. The Brazilian has quickly assimilated the modus operandi of his coach and is aware that Zizou’s rotations have touched almost the entire staff. A good example, without the expected result, was the approach of the coach last Wednesday in the Cup: in the elimination against Real were not Courtois, Varane, Mendy or Carvajal and Casemiro headdresses. The spotlights have stopped lighting Rodrygo in the beginning of 2020. Zidane, who gave him wings from late October to December, has now slowed his progression. He has only put 166 minutes of 630, that is, 26%. The Frenchman left him yesterday in Madrid, the second time, after that of the derby, which he does in 2020, in addition to following. In Copa already decided so in sixteenths, before Unionists. Rodrygo’s no call points a slowdown in its rapid hatching, but not a recoil. A detail yesterday showed the status that has been earned Lightning: Nor was he cited for Castilla-Las Palmas Atlético (12:00 hours). In the club they see him, despite the original plan and because his card does not say so, as a member of the first team. One data supports that confidence: he is the second top scorer of the team, reaching seven goals this week. Do not go down to CastillaRodrygo and Zidane’s relationship is very good, as the attacker himself reflected in a recent interview in ESPN “He’s a very nice guy who always talks to me and gives me advice. He calls me at his office and shows me what went wrong tactically or technically. And what I did, when I was a player, that can help me. It has helped me a lot, “he explained.
TravelNevada (Nevada Division of Tourism) has launched its new Fall/Winter integrated marketing campaign, which continues its successful outreach to millennial and adventure travellers.The new campaign features an enhanced digital experience on TravelNevada.com, new photography and videography featuring genuine Nevada characters, creative executions in key markets such as Los Angeles, and a new email marketing program that offers personalised content.TravelNevada, since 2013, has been using a ‘Don’t Fence Me In’ integrated PR and advertising campaign, featuring a custom rendition of the famous cowboy song recorded by The Killers, to market tourism.As per Claudia Vecchio, director of the Department of Tourism and Cultural Affairs, the approach continues to drive results for Nevada’s economy.“We use research to inform our strategy and test our approach, and we know that the younger audience doesn’t want ads, they want stories,” Vecchio said. “Our studies demonstrate that the more we focus on real characters that embrace freedom and individuality in travel, the more our campaign resonates with our audience.” According to Nevada’s flagship study on integrated marketing return, TravelNevada’s goal for the current Fall/Winter campaign is to exceed the FY16 campaign return of 63 to one, which means that for every dollar spent on tourism marketing, approximately $63 is returned to the state through state and local taxes.