Padukone: Losing his touch?Defending a title is a lot more difficult than winning it, as Prakash Padukone discovered in Hyderabad last month when he lost the Indian Masters Championship title he had won at Pune when it was introduced last year.Inevitably, as he prepares for the second World Cup Championship,,Padukone: Losing his touch?Defending a title is a lot more difficult than winning it, as Prakash Padukone discovered in Hyderabad last month when he lost the Indian Masters Championship title he had won at Pune when it was introduced last year.Inevitably, as he prepares for the second World Cup Championship, beginning in Kuala Lumpur on September 15, to defend the title he won in the inaugural championship last year, there is growing speculation at home on whether the Indian badminton ace has lost his touch.In the Indian Masters, Padukone bowed out in the quarter finals, losing to a virtual dark horse, the 19-year-old Indonesian Icuk Sugiarto. The 61-minute encounter began on an exciting note with Sugiarto matching Padukone point for point for the scores to reach level at eight in the first game. Then Padukone snatched four quick points for a slender lead but Sugiarto did not give in and took four points in a row to make the score 12-all Padukone, however, won the game 15-12.Early in the second game Sugiarto mastered Padukone as the Indian seemed shaky. At one stage when the score was 3-1, the service changed 10 times before Sugiarto, with some fine whipcord smashes, turned Padukone’s loose and hesitant returns into valuable points.The Indonesian won the second game 15-2 and asserted a crushing victory taking the clinching game 15-4. As the 2,000-odd spectators gave Sugiarto a five-minute standing ovation at the Fateh Maidan indoor stadium, a Padukone supporter remarked: “Andhra Pradesh is not his happy hunting ground. This is the third time he is losing here in as many years. He lost to Syed Modi at Vijayawada in 1980 and the Indonesian Sartika here last year.”advertisementFacile Victory: As for Sugiarto, he got past Swede Stefan Karlsson into the finals, but lost to fellow Indonesian Luis Pongoh in straight games. In fact, the 22-year-old Pongoh won the championship and collected the pound 1,500 (Rs 24,750) cash prize without losing a game.British bank clerk Jane Webster, 26, who threatened to carry back the largest sum from the championship, was content enough with the ladies singles title worth pound 1,350 (Rs 22,275).At the start of the five-day championship the Badminton Association of India (BAI) enthusiastically declared that there were more foreign internationals than at the Pune Masters, but the pound 14,000 (Rs 2,31,000) prize money contest lacked quality.Pongoh’s facile victory, notwithstanding his calibre – he had defeated Padukone twice – clearly showed that the Indian Masters is just an opportunity for the lesser lights to make some money and notch up a few points for the international ratings.The Chinese, who reached both the men’s and ladies’ singles finals at Pune, were conspicuously absent, as were all-England champion Morten Frost of Denmark and the temperamental Indonesian Liem Swie King.The canny Chinese, like the Indonesians, play a game packed with power and pace and are reportedly waiting for the Asian Games in November to convince the badminton world that their victory over Indonesia in the Thomas Cup finals earlier this year was no flash in the pan. They are undoubtedly a formidable side and Padukone runs into Luan Jin, the all-England losing finalist, in the pool matches at Kuala Lumpur and another Chinese challenger, Han Jian in the later knock-out stage of the World Cup contest.Jian will undoubtedly be keen to avenge his defeat by Padukone last year. The Indian ace is understandably cautious about his prospects; says he: “It is a tough fight with many challengers, and I hope to do well.”Dispute: With Danish clubs closed for the annual vacation in recent weeks, Padukone joined the Asiad probables at the Udaipur coaching camp to keep himself in competitive trim before the Indian Masters. His presence stirred the BAI to press for his inclusion in the Indian squad for the Asiad.There is no doubt that without Padukone India cannot hope for even a bronze medal against Malaysia, Japan and Thailand. The contest for the gold and silver medals will be between the Chinese and Indonesians.Ever since Padukone left for Copenhagen in December 1980 to play with a club, he has been branded as a professional and therefore cannot play for India in the Asian or Olympic Games. There is a debate on whether collecting money as a licensed player disqualifies him from being an amateur. The International Badminton Federation is taking the case up with the International Olympic Committee on the plea that a licensed player is closer to being an amateur than a professional. BAI President Fazil Ahmed feels confident that it has a good case. “If Padukone as a licensed player cannot take part, all those who play against him should also be debarred,” he remarked.advertisementThis peculiar logic of two wrongs making a right only show that the BAI has realised that without Padukone in the squad, it is more than likely that the Indian medal tally at the Asian Games in November will be without any contribution from the badminton contingent.
Rising Pune Supergiants skipper Mahendra Singh Dhoni lashed out at his bowlers after their narrow 2-wicket loss against Kolkata Knight Riders in a thrilling IPL match at the Maharashtra Cricket Stadium in Pune on Sunday.The Supergiants’ dismal run this season has gone from bad to worse with Dhoni losing his fourth game on the trot, a first for him as captain.After the match a visibly disappointed Dhoni said his bowlers failed to execute the plans yet again.”It was the length (on where they lost the game). I thought it was difficult to hit the spinners as I told them not to pitch it up. But, I think after that there were some 5-6 sixes hit and we gave away 30 runs too many.”When you have the bat or ball in your hand, it is up to you, nobody can help you. There are many bowlers who are not part of a settled team, that is something we need to look into. We also should score 10-15 runs more.”At one stage the Supergiants were in with a shot when their slow bowlers dismissed the two set batsmen for KKR – Suryakumar Yadav and Yusuf Pathan. But Albie Morkel and Thisara Perera, along with some poor fielding, failed to handle the pressure in the death overs which allowed the Knight Riders to run away with the game.Dhoni also said that his bowlers lacked character and failed to step up at crucial moments in the game.”When there is pressure on the individual, they are backing off. Taking responsibility is a very strong character to have and not many have that in our side. What really matters is, how you execute the plans on field.advertisement”Someone like Murugan Ashwin, he is new and he will feel the pressure. You can advise individuals, but when you have the ball, nothing can be done for you. Overall plenty of areas where we have to improve,” he added.
New Delhi, Apr 25 (PTI) German auto major Volkswagen today launched a limited edition of its Polo GT hatchback priced up to Rs 9.21 lakh.The limited edition, Polo GT Sport will be available across both petrol and diesel variants of Polo GT, Volkswagen Groups Sales India said in a statement.While the petrol variant powered by a 1.2 litre engine is priced at Rs 9.11 lakh, the diesel option with a 1.5 litre engine costs Rs 9.21 lakh (ex-showroom Delhi).The Polo GT Sport has new exterior and interior updates such as glossy black spoiler, 16 inch alloy wheels and leatherette finished seat covers, it added.Commenting on the launch, Volkswagen Groups Sales India Managing Director Thierry Lespiaucq said the Polo GT Sport edition increases the sport quotient of the vehicle.With this offering, the company is providing consumers with an option to choose a sportier variant of the Polo GT hatchback, he added. PTI RKL SRK
Internal mastery drives external mastery: One of the most impactful ways to move a company towards a digitally powered and consumer-centric brand building future, according to Pete, involves investing in internal employee education and best practice sharing – “internal mastery drives external mastery” – which Pete has implemented through Nestlé’s internal Digital Acceleration Team. Pete is also passionate about maintaining connections to those people and industries leading technological innovations, through programs like Nestlé’s Silicon Valley Outpost, to help marketers gain a better understanding of and be able to plan for how today’s emerging tech innovations and platforms will eventually impact products, brands and categories.****Next, we’ll share the final post of our series: “360i Summit: Reimagine Content & Context with Spotify’s Seth Farbman.” In case you missed them, be sure to read Post I: “360i Summit: Reimagine Behavior with Charles Duhigg,” Post II: “360i Summit: Reimagine Marketing & Featured Marketer Case Studies,” Post III: “360i Summit: The Science of Building Audiences with Twitter’s Deb Roy,” Post IV: “360i Summit: Still Setting the Pace with Huffington Post’s Arianna Huffington,” Post V: “360i Summit: Reimagine Programmatic with Joanna O’Connell” and Post VI: “360i Summit: Reimagine Search, Influencer Marketing & Paid Social.” This is the seventh post of our 360i Summit blog series on the themes and takeaways from the 2015 360i Marketing Leadership Summit.At this year’s event, we explored how to “Reimagine (Almost) Everything,” and learned how some of the world’s leading marketers and media companies are navigating change and shaping the future of our industry as it moves from being TV-led to digitally led.****In our closing keynote, Pete Blackshaw, Global Head of Digital and Social Media at Nestlé, shared how Nestlé is putting digital at the center of the world’s largest CPG company. He explained how the best leaders are the ones that develop and support innovation and specializations within their companies, but also know how to drive their integration into their company’s culture.What We Learned:Safe is not safe: Playing it safe and repeating the same actions that have worked in the past, such as relying on rational brand benefits to sell products, is no longer the safe route for today’s marketers looking to achieve breakthrough results. Pete encouraged the audience to move beyond giving consumers a reason to believe, to evoking a feeling to believe in a brand or product. A great example of this is Nestlé’s recent campaign for Coffee-mate Natural Bliss in partnership with 360i. Exploration through calculated risks: Pete also spoke about how marketers today need to take more calculated risks and not be afraid to explore new platforms and innovations – as Nestlé recently did in transitioning Nescafé’s traditional website homepage onto a Tumblr platform.
Yes, that “minimum payment due” box on your credit card statement looks so enticing. Pay a small amount, and you’re off the hook — for a month, anyway.But as the nearly 45% of Americans who carry a balance every month know, that rotating charge usually comes back to bite you. According to the credit-card comparison site CreditCards.com, a cardholder who owes $16,000 (the average amount of debt per household) will end up shelling out an additional $11,000 in total interest by paying only the minimum each month.Credit card companies prefer you maintain a balance on your cards, of course, because they make their money charging you fees and interest. The higher your card’s interest rate, the more income your card balance generates.Negative Effects of DebtHowever, credit card issuers don’t intend for you to use your entire credit limit. If you do start charging high enough to reach that amount, you’ll kick off a bad chain reaction of events, including:A drop in your credit score. Thirty percent of your credit score is based on how much of your available credit you’re using. This ratio of credit card balances to credit limits is known as your credit utilization, so the higher that ratio is — meaning the closer you are to your credit limit – the more your credit score takes a hit. Maxing out one credit card is bad for your credit score, maxing out all of them is a disaster.Lenders won’t like you. Whether you apply for a car loan or a mortgage, the lender wants to see how much of your available credit you’re using. If your credit card balances are too high, banks assume you have more debt than you can handle, and will put a big “denied” stamp on your application.The risk of going over your credit limit. Even if you think you’re safely below your credit limit, you could still end up going over once finance charges are applied to your balance. If your balance does exceed the magic number, it can be difficult to go back because you’ll be charged an over-limit fee each month your balance is over the line.Triggering the default rate. Credit card companies have the right to raise your card interest rate if you default on your credit card terms by maxing out your credit card. The default rate is the highest interest your card company can charge and, it’s typically a minimum of 30%.A balance you may never be able to repay. A maxed-out credit card, with a default rate on top of that, could take years to pay, especially if you only pay the minimum. Even though you want to pay the balance in full, parting with that much cash may be hard to do by the time the payment due date rolls around.So that those horrific events don’t happen to you, it’s wise to keep a low to no balance on your credit card. Having a balance below 10% of your credit limit won’t wreak havoc on your credit score, and it’s acceptable to lenders.Debt Elimination PlanAnd, of course, making monthly payments above the minimum is important; according to credit-scoring agency FICO, your payment history counts for 35 percent of your credit score.Ultimately, you want to be one of the 54 percent of Americans who pay off their credit cards every month. But until then, ridding yourself of your current balance should be your top financial priority.“You need an action plan to help you work at reducing and eventually eliminating what you owe,” says Gail Cunningham, a spokesperson for the nonprofit National Foundation for Credit Counseling.Here’s how to put that pay-down plan into place:Target just one card first.If you’re carrying balances on multiple cards, it’s a long slog to wipe out all those debts. But there are three methods you can choose from to do so.To give yourself a boost of instant gratification, put as much money as you can toward the card with the lowest balance first. Do this even if you need to pay only the minimum on your other cards in the meantime.If you want to boost your credit score, then tackle the card with the highest utilization rate (figure that out by dividing your credit card balance by the card’s limit). Bringing the utilization rate down just 20% could significantly increase your score.Or, if you want to pay less in interest overall, then pay off the card with the highest interest rate first.Cancel your credit cards – but not all at once.Each time you close a credit card account, it temporarily lowers your credit score, so avoid canceling more than one card in a nine-month period. The longer your credit accounts have been open, the higher your credit score.But, ultimately, having the highest available credit line with the fewest number of cards is the best position to be in.Transfer your balance — cautiously.It’s tempting to move a balance from a card with a high interest rate to a card with a much lower one because you can end up saving hundreds of dollars a year.However, you should only transfer a balance if you’re committed to paying off the debt within the introductory low -rate window, typically 12 to 18 months, and to making monthly payments on time. Otherwise, your rate could skyrocket, possibly ending up higher than the one you just got rid of.Try not to make any new purchases with the card – the low interest rate often doesn’t apply to them. Also, know that you may be charged a balance-transfer fee, which is usually about 3% to 4% of the total amount you transfer over.If you must make minimum payments, do it twice a month.Card issuers typically charge interest on a daily basis, so the sooner you make a payment, the faster your average daily balance is reduced – and that translates into less interest that you’ll ultimately pay.If you’re on a tight budget, go ahead and pay the minimum due each month, but try to make the same payment again two weeks later. Keep putting that twice-monthly minimum payment on your To-Do list until your debt is paid off.To put it in perspective, say you charged $2,000 on a card with a 17% interest rate. If you make only the minimum monthly payment, which is about 2% of the balance, it will take more than 21 years to pay it off. But if you make an additional payment two weeks later, you’ll be debt-free in less than three years.Quite a difference, right?The Bottom LineBecause maintaining a positive payment history is critical to a high credit score, pay off your cards monthly. Keeping that balance down to a big fat zero translates into a glowing credit report.Share this:Click to share on Twitter (Opens in new window)Click to share on Facebook (Opens in new window) Related Post navigation
Online shopping has really changed the way we buy. If we want a new outfit, new book, or pretty much anything else, we no longer have to go to a physical location to pick it up.As technology has evolved, so have the opportunities for shopping on a budget. Today, there are plenty of apps that will help you find the best price on clothing or whatever else you’re looking for, as well as apps for shopping that are designed to help you save money on clothes and other items.Whether you’re looking for terrific deals on designer clothing, local dining deals or just want to be sure you’re getting the best price on an item, apps for shopping are there to help you out.Gilt on the GoGilt is a member-based deal site that features daily sales on designer clothing, home goods, and artisanal foods. The site was originally by invitation only but has sinced opened up. You have to be a member to shop through Gilt, but you no longer need an invite.Gilt on the Go is the site’s app. There are versions available of iPhone, Android, Blackberry and iPad. The app helps you save money on clothes by sending you instant sale alerts, right to your phone.You can also preview future sales, so you can plan ahead. The app version of Gilt is quicker than the online version, so you have a better chance of snagging a deal before it sells out.Rue La LaRue La La is similar to Gilt in a few ways. It’s designed for style-conscious people who are shopping on a budget. You need to be a member to take advantage of the deals offered by the site. Each deal is only available for 48 hours, then it’s gone for good.The Rue La La app is available for Android phones and iPhone. Some reviews of the app have noted that it’s not very fast, so if you’re shopping for an in-demand item, you might miss out if you’re using the app version and not the site.The app also lets you preview upcoming sales and set reminders to yourself so that you don’t miss out.GrouponGroupon might have fallen on some tough times, but the app and website continues to offer people daily deals at local stores, restaurants and gyms. With the app installed on your iPhone or Android phone, you’ll receive a daily deal update, which is customized based on your preferences.You’re able to buy the deals right from your phone and when its time to redeem your Groupons, you don’t have to worry about printing. You can bring up the deal right on your phone and show it to the cashier or waiter.Price Check by AmazonWhen you’re shopping on a budget, you want to be absolutely sure you’re getting the best price on an item.Instead of searching stores or websites on your own to find the best price, the Price Check app from Amazon lets you search for an item or take a picture of its bar code, then instantly returns results from online and brick and mortar stores.With this app, you’ll never have to wonder if you could have gotten an item for cheaper somewhere else. Price Check is available for both iPhone and Android phones.Red LaserRed Laser is similar to Price Check. You scan a bar code with the app on your Android phone or iPhone, then it brings up stores that sell the item and the prices.Not only can you compare prices with the app, you can also find the nearest store that is selling the item. Plus, Red Laser allows you to scan in your loyalty cards for each store and keep them on your phone, instead of cluttering up your wallet or key chain.Google OffersGoogle Offers is similar to Groupon – you get personalized, local deals delivered to your email address or phone. The app is integrated with Google Maps. That means you’ll be able to search the map to find the deals that are closest to you.If you don’t use the deals right away, the app will remind you to cash them in the next time you walk into the store or restaurant.PoshmarkOne way to save money on clothes is to buy fashionable, but gently used garments. Poshmark lets you do just that. The app is designed to help people sell stylish clothing that they no longer wear. It’s like having access to the closets of fashionable women across the country, all tucked away in your pocket.You can also sell your clothes with Poshmark. You take pictures of your clothing, describe the items, and price them. If someone buys your clothing, the app helps you take care of shipping and sending it to them. Right now, the app only lets you list women’s clothing and accessories.What apps do you use to save money when shopping?Kelly Anderson is a financial planner who blogs about financial advice you can use in your everyday life. Connect with her on Twitter, Facebook and Google+.Share this:Click to share on Twitter (Opens in new window)Click to share on Facebook (Opens in new window) RelatedBack-to-School on a Budget + PrintablesJuly 22, 2019In “Budgeting”How To Slash Your Grocery Bill And Still Eat Like A FoodieSeptember 11, 2019In “Family Finances”529 Plan: 6 Ways Parents Can Save More Money for Their Kid’s CollegeAugust 27, 2019In “Family Finances” Post navigation
Originally published Mar 12, 2010 8:30:00 AM, updated July 03 2013 Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack Download the free video Learn how to use social media to manage your company brand. Video: How to Use Social Media to Manage Your Company Brand Online and learn how to manage your company brand effectively using social media.
Live Webinar: The Science of ReTweets With Dan Zarrella On Sunday morning at SXSW Interactive, renowned author and digital media speaker Clay Shirkyspoke about the way information sharing is changing. His talk was filled with real life examples that outlined one basic theme: and check out our full SXSW content feed at Abundance is a bigger problem to society than scarcity, said Shirky, meaning when something is scarce, it is easy to handle by simply increasing the price of the item that is scarce. When something is in over-abundance, people don’t know how to manage it. His conclusion was that now that information is easy to share, people have the opportunity to share in a way that benefits society, not just themselves. Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack . Sharing information is different than sharing goods and services. http://blog.hubspot.com/sxsw HubSpot’s Virtual Booth Social Media Marketing Book Topics: People feel good about sharing information that helps people. When developing an creativecommoners Social Media Join Dan Zarrella, HubSpot’s Social Media Scientist and author of the Photo Credit: As an extension of this sharing concept, Shirky described “rainbow unicorn” sharing, which is a type of sharing that helps you but not anyone else. On the other hand, sharing that helps more than one person and has an impact on a group or society is called “jack hammer” sharing, because it chips away at existing opinions and transforms them into new ones. He continued to reinforce the idea that democrotized sharing provided by the Internet has the ability to have a great impact on society. inbound marketing content strategy If you are attending SXSW, be sure to check-in to When people share goods, for example, they expect something in return such as money as payment for an item. When people share information, they don’t expect anything in return and in fact actually get a positive feeling for doing it. People enjoy providing value to others. Originally published Mar 14, 2010 2:52:00 PM, updated July 10 2013 Friday, March 19, 2010 at 1:00pm ET Reserve your spot now to learn what makes tweets contagious and how to create tweets that will go viral and increase your reach and authority.. , don’t forget to think about your customers’ online and offline networks. Outbound marketing was always about targeting customers; inbound marketing means focusing on more than just your customers, but also their customers. Creating content and an inbound marketing strategy that solves problems for your customers’ end-users will empower them to advocate and promote your product. Date and time: for a 30 minute overview of the Science of ReTweets! Inbound Marketing Takeaway
This post originally appeared on Up & to the Right, a new section of Inbound Hub. To read more content like this, subscribe to UATTR.Leo Grand’s story might be the best thing you will hear this year at Christmas, a real-life version of “It’s a Wonderful Life.”Better yet, if we all work together we can create an incredible ending for this story. We can help a homeless man get off the streets and back on his feet. We can, in fact, give Leo Grand the best Christmas ever.The story goes like this. Leo Grand used to work at MetLife, but in 2011 he got laid off and had to move out of his apartment. He was living on the streets.Back in August, an idealistic young software programmer named Patrick McConlogue made Leo Grand an offer — take $100 in cash, or get lessons in how to write software code.Grand chose the lessons. McConlogue bought Grand a few books on computer programming, and a Chromebook. They met every weekday for an hour each day. They did this for 16 weeks.McConlogue is 23, a recent graduate from Pepperdine University who moved to New York last fall. A lot of people made fun of him (see here and here) and called him naive. They said McConlogue’s big experiment in social engineering would fail. They doubted that “Leo the homeless coder,” could stick to it.But a lot of other people were rooting for Grand. More than 30,000 were following the story on a special Facebook page, where Grand became known as “Journeyman.” Some people sent supplies: coats, clothing, backpacks, headphones. One guy, in the military, sent a device that Grand could use to hide the laptop and keep it from being stolen. (McConlogue won’t describe it, because that would defeat the purpose.)Things didn’t always go smoothly. In October Grand was arrested for trespassing and lost his laptop and cell phone, which the police are still holding. He was quickly released and made an appearance on the Today Show, which had heard about the experiment. An executive from Google heard what happened and provided a replacement Chromebook.At one point McConlogue convinced his boss at Noodle Education to let Grand come work inside at their offices. McConlogue also got permission to put aside his “day job” and work full-time with Grand for four weeks to help him finish the app and get it submitted to Apple and Google for approval.Guess What, He Did It!In the end, the doubters and naysayers were wrong. Grand didn’t give up. He sat there in the street and taught himself how to write code. And he completed an app. It’s called Trees for Cars. It lets people carpool and share rides. And it tells you how much C02 you’re saving.Here’s a video where Leo Grand explains his app. Originally published Dec 10, 2013 2:00:00 PM, updated February 01 2017 Topics: Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack Storytelling Today, Grand’s mobile app goes on sale in Apple’s App Store and the Google Play Store. It only costs 99 cents.So here’s my idea. Go buy this app. Tell your friends to buy it too. Share this story. Get as many people as you can to participate.Grand gets 70 cents out for every download. (Apple and Google take a 30% cut on transactions; but heck, maybe we should lobby them to make an exception in this case.) To buy it on Apple’s iOS, click here. To buy it for an Android device via Google’s Play Store, click here.Doesn’t matter if you’ll never use the app. That’s not the point. The point is that this guy is a hero and deserves our support. The point is that it only costs 99 cents to let Leo Grand know that you admire what he’s done. Because here’s the thing. Despite all his hard work, Leo Grand is still homeless. He’s living under an awning in New York. Nobody has offered a job.McConlogue says that with a bit more training Grand could have the chops to work as a programmer. “This is his path out. If all goes well, he can get enough money to go back to school,” he says.So let’s do it. Let’s blow this guy’s mind, and give him the best Christmas ever. Let’s help “Leo the homeless coder” become “Leo the coder,” with a job and a place to live and a bright future.If there’s anyone who deserves it, it’s this guy.Moreover — you’re not just helping one guy. You’re helping to start a movement.Recently McConlogue wrote a post on TechCrunch seeking 10 programmers who would volunteer two months to teaching others. So far 150 coders have signed up — and 8,000 people have reached out wanting to learn. “It’s really intense,” McConlogue says. “It’s all over the world.”There’s a great book in this. And somewhere in Hollywood, I have no doubt, someone is already working on the movie.
1K+Save 10 Interesting Stats About Visual Content1) The brain processes visual information 60,000 times faster than the time it takes for the brain to decode text. (Tweet This Stat)2) Visual content makes up 93% of all human communication. (Tweet This Stat)3) Your content can generate up to 94% more views if you add compelling visual elements and graphics. (Tweet This Stat)4) 14% more views can be generated by press releases if they contain photos when published. (Tweet This Stat)5) You can see a 37% increase in engagement from targeted customers if your article is optimized by adding more compelling visual elements. (Tweet This Stat)6) With detailed images, you can get the attention of up to 67% of your targeted audiences. (Tweet This Stat)7) 40% of users online will provide better and more favorable responses to a particular piece of visual content than other plain and text-based content. (Tweet This Stat)8) 85% of internet users in the United States watch online video. (Tweet This Stat)9) 26% of the 25 million smartphone users around the world watch online video at least once per day. (Tweet This Stat)10) Use of visual content in Facebook campaigns generates 65% more engagement after only a month’s practice. (Tweet This Stat)Are you incorporating visual content into your marketing campaigns? How does it perform compared to your text-based content? Visual Content Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack Originally published Jul 18, 2014 8:00:00 AM, updated August 26 2017 Topics: When it comes to marketing content, the web is cluttered, and the competition is tough.This means it’s vital that your content be high quality, attractive, and memorable if you want to break through the clutter and capture the attention of your target audience.Luckily, a great way to make your content stand out online is to make it more visual. Visual content is not only easier and faster for the human brain to process, but it is also a great way to generate more views, clicks, and conversions.Download 195+ visual marketing design templates to use for social media posts, infographics, and more. The importance of visual content has been highlighted by the evolution of the social media sites marketers use every day to promote their content and brands online. Facebook continues to modify its News Feed to include larger and more prominently displayed images and videos, Pinterest is now the fourth most popular social networking site, and Twitter now pulls pictures and videos right into its timeline — and has used its recent profile pages update to allow for larger header photos and profile pictures.If you’re not convinced of the power of visual content or would like more in-depth information about visual content, take a look at the infographic below, created by Digital Marketing Philippines, for 12 data-backed reasons why you should integrate visual content into your marketing campaigns. Then scroll down for some interesting, tweetable stats about visual content that we pulled straight from the infographic.1K+Save