Revisit AFSPA The time has come to review the Armed Forces Special Powers Act (AFSPA) in Manipur but it cannot be completely lifted as yet, Chief Minister N. Biren Singh said.“I want to request the Centre to lift it, but we have borders with foreign countries and the insurgency movement is still a little bit there. Right now I cannot claim that AFSPA can be totally removed,” Mr. Singh said in an interaction with a group of visiting journalists from New Delhi in his office.Cover to ArmyHe said any review has to consider these factors. AFSPA, which gives immunity to security forces operating in insurgency-hit areas, has already been lifted from a 34 sq km denotified zone in Imphal.On the improved situation in the State, Mr. Singh stressed, “The present situation in Manipur is totally different compared to the past.”Also Read On the cases in the Supreme Court over alleged human rights violations Mr. Singh said that justice has to be provided to everyone and observed, “Dealing with counter-insurgency in Manipur and Nagaland and the North East is very difficult. It is not similar to what is happening in Jammu and Kashmir.”In Jammu and Kashmir, he said, the terrorist is coming from outside but in Manipur he is from the same State and country and “identifying who is who is very difficult.”“Sometimes mistakes from the security forces also happen. I cannot say totally that they are doing all the things right,” Mr. Singh said, stating that the Supreme Court is looking into the matter.Hearing a PIL plea over 1,528 alleged cases of extra-judicial killings in Manipur between 1979 and 2012, the Supreme Court directed the Central Bureau of Investigation’s SIT to probe 95 of them.Also Read ‘A necessity’Commenting on the need for AFSPA, Maj. Gen. V.K. Mishra, General Officer Commanding of the Army’s 57 Mountain Division headquartered just outside Imphal said that for security forces to function, it was a “necessity.”He said a number of activities are sustained over a period of time to keep insurgency in check which includes operations, enquiries and searches and as a result some arrests were done and recoveries of war-like stores were made.“Now if we don’t have AFSPA, how do we do all this? If these processes have to be carried out, then AFSPA is a necessity,” Maj. Gen. Mishra said.A few months back over 700 Army personnel moved the apex court seeking protection in counter-insurgency areas under AFSPA and its non-dilution.This development came after moves by the Home Ministry to reduce the footprint of the AFSPA in the North East.A senior defence official in South Block said AFSPA was draconian in the past as the situation then demanded it to be so in dealing with the secessionist movements but has been diluted over the years as the situation improved. What is AFSPA, and where is it in force?
The Flight and FallMarch 28, 2016How Mallya blew his billions. Can the money he owes be recovered?The way the whole issue is being highlighted in media, both print and electronic, it clearly looks like Vijay Mallya is paying the price for his flamboyant image.Bal Govind, NoidaImage dented but unscathedApropos The,The Flight and FallMarch 28, 2016How Mallya blew his billions. Can the money he owes be recovered?The way the whole issue is being highlighted in media, both print and electronic, it clearly looks like Vijay Mallya is paying the price for his flamboyant image.Bal Govind, NoidaImage dented but unscathedApropos The Flight & Fall of Mallya, it is ironic that the liquor baron’s fall from grace is just as steep as his meteoric rise in the corporate world. The mammoth losses he incurred through Kingfisher Airlines evidently forced him to sell majority shares in UBL, his goldmine. Following that, his failure seems to have had a cascading effect and he had to part with shares of Hoechst and Sanofi, which he had inherited from his more diligent father, Vittal Mallya. L’affaire Vijay Mallya abundantly exposes the injustice of public sector banks, who seem to be cheating taxpayers by indiscriminately offering astronomical loans to well-heeled industrialists at the behest of a powerful polity and then turning a blind eye when they default on the banks. At the same time, small-time defaulters are harassed and even driven to suicide for non-payment on their loans. The bank officers involved should be held equally responsible for the crisis. The need of the hour is for the RBI to amend its warped policy of offering loans without collateral merely on the belief that the amount will be secured from potential assets created in the future.Nalini Vijayaraghavan, ThiruvananthapuramThe Vijay Mallya story is beginning to sound more and more like cricket tsar Lalit Modi’s great escape from Indian investigators. Modi flew to London in 2010 despite the fact that he was being investigated by the Enforcement Directorate in some 20 cases. Mallya too flew to London earlier this month. Being a Rajya Sabha MP, he has a diplomatic passport. It is likely that after it expires, the government will refuse to issue him an ordinary passport because of the debt trail he has left behind. But like Modi, Mallya can safely stay on in London, far away from the Indian justice system, with or without a passport.KS Jayatheertha, BengaluruadvertisementEverything Vijay Mallya does is larger than life, which is why his current tribulations occupy as much media space as his flamboyant lifestyle and extravagant acquisitions did in the past. The liquor baron, who decanted a heady concoction of vaulting business ambition with the excitement of F1 motor sport, had to skedaddle out of the country after being declared a wilful defaulter. His companies owe over Rs 9,000 crore to 17 state-owned banks, which have started to hound him for payment. Given the mounting bad debts of banks, Parliament may have to amend the law to ensure the recovery of corporate loans if a business fails.JS Acharya, HyderabadIt was inevitable that Vijay Mallya’s luck would run out sooner, rather than later. His outlandish lifestyle, coupled with bad business acumen, was the perfect recipe for disaster. Anyone with sound business sense would have tried to first consolidate his venture’s success.Ambar Mallick, KolkataSaffron to brownApropos of Seeking an Image Makeover, shorts of any kind are rarely “fashion forward”, but the RSS’s version is particularly unstylish. They are pleated and cut to flare out at the bottom, apparently designed to make even the most muscular legs seem scrawny, and the most slim knees knobbly. Now the decision to adopt trousers, instead of the baggy shorts, was taken to “appear attractive to the youth”. But changing the uniform is a weighty decision. There are reckoned to be some 50,000 ‘shakhas’ or branches of the RSS. Even on the conservative assumption that each one has 10 regular swayamsevaks, the organisation still needs to find half a million pairs of trousers. When the RSS replaced its canvas belt with a leather one in 2010, a shortage of belts meant even that change took two years to implement.J. Akshay, BengaluruThe RSS has chosen the right colour for its new uniform. Brown has been the favourite of fascists elsewhere too. Hitler’s storm troopers were known as Brown Shirts and therein lies a story about the dictator himself. It appears that the Fuhrer once strayed too close to the battlefront during WWII. The sound of bombs and guns had him scared. Seeing his discomfiture, an aide remarked, “Mien Fuhrer, when Napoleon went to the battlefield, he always wore a red tunic, so that in case he got injured and started bleeding, the troops would not notice and get demoralised.” Hitler thought it was a great idea. “Bring me my brown trousers,” he said. Therein lies a soiled story.Lalit Mohan, GurgaonadvertisementThe idiom ‘slow and steady wins the race’ appropriately applies in the context of the RSS’ growth. Its critics express ideas that are politically motivated and misinformed. And these are often bandied about in the media, purposefully to label the RSS communal. It has always preached patriotism and harmony among people since its inception. That said, since it is a social organisation, it should be open to criticism.Indu Shankar, VaranasiCorrigendaHigh & Mighty issue dated March 21, 2016Apollo Hospitals has 9,215 beds-the largest by a hospital chain-and not 925, as reportedVineet Jain is 50 and not 58, as reportedIn the fray and raring to goIn all the states going to polls this year, the BJP is not a ruling party in any. As such, the saffron party does not lose anything by contesting all of them. In fact, its chances are very bright as far as Assam is concerned apart from the scope of substantially improving its position in the remaining ones. As far as the Congress is concerned, the stakes are high, as the party is in power in Kerala and Assam. Losing any of the two or both will serve as a demoralising effect among its rank and file. Arun Malankar, via e-mailEnemies dispossessedWith reference to your story In the Name of the Father, having no clear definition of an ‘enemy’, the new bill would act as an instrument to fulfill the government’s compulsion to legally torment the so-called ‘anti-nationals’ and minorities of India. The bill is unconstitutional in its approach and harms the democratic structure of India. Such a pejorative law should never come into being and hopefully will never pass in the Rajya Sabha as NDA lacks a majority there.Dipayan Pal, HooghlyThe amendments to the Enemy Property Act, 1968, have raised a hue and cry. The government’s decision to make the amendments retrospective is bound to create a logistical nightmare for authorities. The suggestion of an MP to bring those guilty of sedition under the law reminds me of North Korea’s infamous three-generations-punishment-rule where a guilty person and three generations of his family are imprisoned for life for committing a crime.Akshay Viswanathan, Thiruvananthapuram
Venus Williams prevailed in a three-setter but French Open champion Jelena Ostapenko and 13th seed Kristina Mladenovic crashed out of Rogers Cup with first round defeats on Monday.Williams outlasted a lengthy rain delay and pesky Romanian opponent Irina-Camelia Begu to win her opening match 6-1, 3-6, 6-3.Less than a month after her run to the Wimbledon final, where she lost to Spain’s Garbine Muguruza, 37-year-old Williams again had to turn back time against a young challenger.After taking the opening set in dominant fashion, the American found herself in a fight as Begu rallied back to win a set before rain suspended action for more than an hour.The decisive set was a rollercoaster with Williams moving ahead 3-1 only to lose consecutive games before bouncing back to seize three straight games and the match.Earlier, Mladenovic was swept aside 6-2, 6-3 by Czech Barbora Strycova while Ostapenko fell to American Varvara Lepchenko as upsets marked the start of the tournament.Strycova’s stunning triumph was followed by another surprise victory when 12th seed Ostapenko lost 1-6, 7-6(2), 7-6(5) to American Lepchenko in two hours and 36 minutes.After breezing through the first set, the 20-year-old Ostapenko’s nerves began to show and unforced errors helped Lepchenko, 31, take the final two sets in tiebreaks.Photo Credit: Reuters Fan favourite Petra Kvitova, determined to improve following a knife injury to her hand inflicted by an intruder at home, beat Spaniard Carla Suarez Navarro 6-1, 7-6(5).The Czech’s six aces and 32 winners were too much for the 28-year-old Navarro, who had no aces and just seven winners.advertisement”I’m feeling pretty tired right now,” said Kvitova, who was trailing 4-1 in the second set before winning the tiebreak.”I’m trying to come back as soon as possible but it is just a matter of time,” added the 14th seed.MLADENOVIC OUSTEDStrycova reached the second round for the fourth straight year, while Mladenovic remains winless in four attempts on the Canadian hardcourts after the first match on an overcast centre court in Toronto lasted just 75 minutes.Photo Credit: Reuters “I started very well and felt good on court,” said the 26th-ranked Strycova, whose only career title came in 2011 in Quebec City. “I was playing a lot of balls and being patient and I think that was the key in this match.”In the second set she started to play a little bit better, she is a tough opponent. It is a great win for me.”Playing her first event since a first-round loss at Wimbledon, Strycova got off to blazing start by breaking the misfiring Mladenovic three times on her way to a 5-0 lead.Japan’s Naomi Osaka advanced 6-1, 4-1 when Britain’s Heather Watson retired injured while Russian Daria Kasatkina battled past Italy’s Roberta Vinci 7-6(3), 7-6(1).
So you have debt. As you probably know, you’re suffering in good company. According to the Federal Reserve, total household debt is at a staggering $13.86 trillion — and has been steadily climbing. While you might be one of millions… Full Story,We’ve all heard the expression “less is more,” and the concept of minimalism embraces that fully. While it is not a new concept, the minimalism trend has gained popularity in recent years, especially amongst Millennials in the United States. From… Full Story,Saving more money is one of those big goals that a lot of people have, but get stuck. I know this because we use to be right there too. The year would fly by and we were nowhere near our goal…. Full Story,Have you ever heard of “discretionary income” but felt unsure about exactly what it means? You’re not alone. Many people are aware of what they spend, but not the financial lingo behind it. Discretionary income refers to the remaining funds… Full Story,Mastering the personal finance basics feels pretty good. Getting a firm grasp on your expenses and budgeting like a pro is a reason to celebrate—you’re building the foundation for a solid financial future! This, of course, goes hand in hand… Full Story,While the traditional definition of financial freedom is that you have enough in investments, savings, and passive income that you don’t have to ever work for money again, it can also mean that you reach a point where you don’t… Full Story,Do you ever feel on edge because you’re not sure if you have enough in your bank account to cover your bills and put food on the table? If so, you’re far from alone. A recent study by the United… Full Story,Starting your journey toward financial fitness can be overwhelming. If you take a gander at the Center for Financial Services and Innovation (CFSI)’s eight key indicators of financial health, which include spending less than your income, having sufficient living expenses… Full Story,This Independence Day, as with each 4th of July, I’m reminded of the great leap of faith my parents took more than 37 years ago when they bought one-way tickets to the United States. Their move from their embattled Iran… Full Story,Earlier this month I had a major #fangirl moment. It was a full #fangirl evening, in fact, when I teamed up with New York Times bestselling author and Girlboss founder Sophia Amoroso to share in a very special money event…. Full Story
Editor’s Note: The free email templates originally featured in this post in 2013 were part of a limited-time offer that is no longer available. However, our free guide to optimizing marketing emails is still available to download here. If you’re like most marketers, email marketing is one of the most powerful channels at your disposal. Email reaches out to an already engaged audience — people who have already said yes to your marketing by opting in to your list (right?). It’s also an incredibly cost-effective channel. In fact, Magill research estimated that marketers earned $39 for every $1 they spent on email marketing in 2012. Now that’s a pretty good stat to include in your next presentation about the value of email marketing if I’ve ever heard one.But how do you take your email to the next level — from a white bread campaign to a five-star email experience? Well, I’m going to let you in on a little secret: You don’t have to start from scratch every time you want to craft a new email. Pre-designed templates are a great way to streamline your email development. After all, you know what they say about reinventing the wheel. That’s why we decided to help you out by using what we know about email marketing best practices and creating five pre-optimized email templates, free to download for a limited time. These templates, which you even can test out using HubSpot’s free software trial, give you everything you need to customize your own email messaging. So rather than fidgeting with column widths or image sizing, all you need to do is insert your email content and … presto! An optimized email in minutes. And to top it off, we’ve also created a helpful guide to go along with it — The Anatomy of a Five-Star Email — which walks you through the 12 components of an effective marketing email. You can download them both here for free.And in this post, we’ll walk you through each of these downloadable email templates, highlight which aspects of their designs address specific email optimization best practices, and talk about the types of email marketing campaigns they can used for. Let’s get started! Template 1: Best for Promoting a Single OfferThis email template takes to heart Da Vinci’s principle that “simplicity is the ultimate sophistication.” In fact, this template is pretty close to the style we use in many of our own HubSpot emails. We’ve learned — and optimization proponents agree — that uncluttering your email messages usually produces the best results. Each email should have a specific goal, and that goal should be immediately evident to the reader. This specific template, for example, is best for promoting a single offer or conversion event.In addition to its clean design, this email template epitomizes several noteworthy email optimization best practices:1) Consistent Company BrandingWhile your emails don’t need to be identical to your company website, giving all your marketing collateral a consistent look and feel helps improve prospects’ overall experience with your brand. In this case, the template echoes the look and feel of the Neambo company website. Because you want the people opening your email to recognize who you are, using complementary brand cues can help your emails stand out from the crowd. In fact, all five of our free templates offer a choice of 33 different colors to enable you to customize elements of your email like its background, headline, and accent colors to mirror your company brand.2) Clear Value PropositionTo generate clicks instead of confusion, your email should immediately address two important value propositions: 1) who your company is and why you matter, and 2) what your offer is and why it’s valuable to your audience. This template does a good job showcasing both of these.First, the company’s value proposition is clearly displayed in the top right corner of this email template — in a marquee, “top of the fold” position. According to Neilson, only 20% of people read below the fold, so putting your competitive advantage front and center is vital to improving email conversions.Beyond a company value prop, you should also address the value of the offer, product, or service you’re promoting in the email in brief, clear, and compelling language. In this template, you’ll notice the bold headline to draw in readers’ attentions, and the copy below it should be used as supporting text that further emphasizes the offer’s value.3) Dominant Call-to-Action (CTA)As we mentioned above, this email template is best for promoting a single offer or conversion event. To achieve it, the recipient must click on the green call-to-action, which is large and visually prominent.An optimized CTA is crucial for bolstering the performance of your email marketing. Even for such a small amount of real estate, 41% of marketers report that optimizing their CTAs is extremely valuable, according to MarketingSherpa. And using this template, you can easily swap the placeholders with your own images and CTAs.4) Relevant ImageAccording to research by 3M Corporation, our brains process visuals 60,000X faster than text. With that in mind, incorporating compelling images in your emails are another great way to capture readers’ attention quickly, engage your audience, and differentiate your emails. At HubSpot, we’ve learned that matching our emails with relevant images significantly boosts our conversion rates. We’ve also noticed that for emails promoting a single offer, showing recipients an image of what they’ll get when they convert (e.g. the cover of an ebook, a screenshot of tools in our software, etc.) also improves email conversion rates. (Same goes for landing pages, too!)5) Social Sharing ButtonsEmail marketing sounds great for generating reconversions from your existing contacts, but how does it impact new lead generation? For instance, at HubSpot, email marketing is one of our top organic lead drivers, even though we’re only emailing people who have already converted into leads. So how does this all add up? It’s all about the shares, people! Adding social sharing buttons will help you magnify the reach of your email messages and reach a whole new set of potential leads with very little effort on your part. You spend so much time developing valuable content, so why not make it easy for your audience to share it with their own networks?6) Visible Unsubscribe Link (And Other Key CAN-SPAM Requirements)You’ll also notice that this email template (as well as all the others in this set) includes a visible unsubscribe link and the physical address for the company’s headquarters, both of which are requirements of the CAN-SPAM Act and ensure your emails are compliant. Neglecting these additions can significantly damage your email sender reputation — and also get you in some trouble with Johnny Law.7) Mobile OptimizedWhile it’s hard to tell from the image of this template, it’s important to note that this template and the four others are all mobile optimized. As tablets and smartphones continue to grow in popularity, keep in mind that more and more people are bypassing their laptop and desktop computers and reading your emails on their mobile devices. In fact, according to research from Litmus, email open rates on smartphones and tablets increased 80% from the beginning to mid-2012 — in just six months! A five-star email message, first and foremost, needs to be readable on every device, so check to make sure your email provider optimizes for mobile (Hint: HubSpot’s email software does … wink wink). When Does This Template Come in Handy?This first template is very multi-purpose. You can use it for just about any email with a single offer or conversion goal — which will probably be the majority of your email marketing. In the example above, you’ll notice the image is product-focused. But if you were to replace this product image with, say, an ebook or whitepaper cover, you’ll probably recognize this as something similar to what HubSpot sends to promote our thought leadership content.This template is less funnel stage-specific. For example, content in emails you might send to promote a single conversion event could range anywhere from an introductory, thought leadership-style content offer such as an ebook, to a middle-of-the-funnel offer like a product webinar, to a bottom-of-the funnel offer like a free trial, to a product upsell/thank you message.Because this template is the most multi-purpose of the group, we had our designers craft three very similar template styles. Which leads us to …Templates 2-3: Variations for Promoting a Single OfferTemplate Two is very similar to Template 1, but it gives you the alignment option of the image/CTA on the left, and the text on the right. Try both options to see which generates the best conversion rate with your audiences. You might even consider A/B testing it! Template Three increases the featured offers per email to two. This template arms you with the opportunity to provide an additional CTA enabling you to test whether your emails convert better with multiple offers. You never know — perhaps your audience prefers the option of two offers to choose from. In addition to promoting specific offers or conversion events, this two-tiled email is great for thank-you/confirmation emails or cross-sell nurturing campaigns in which displaying additional offers is beneficial rather than distracting. For example, if someone just bought red boots from you, they might also be interested in seeing the complementary red backpack or red belt you also offer. Template 4: Best for Ecommerce Emails or Email RoundupsOn the opposite end of the spectrum, Template 4 incorporates a variety of visual elements. This email template is, obviously, designed for email messages that contain more than one possible conversion path or conversion goal.If you have more than one type of offer, experiment with this template to see if its tiled approach generates any additional conversions. For example, if you’re an ecommerce company and your conversion goal is a sale, then any variety of sales from a single email might meet your goals, and giving recipients more choices may actually make sense.Regardless of why this template appeals to you, it’s important to remember that every additional layer of design and content you add to an email increases the likelihood your readers will get overwhelmed. So if you’re trying to get your readers to embark on a very specific conversion path, this template probably isn’t for you.In addition to the email optimization tactics we already highlighted in the first template, here’s how some additional email best practices play out in this template:1) Primary and Secondary Calls-to-ActionCheck out the hierarchical structure of this particular email template. You’ll notice the pyramid approach to featuring both content and CTAs. Even in a rich email like this, you should always clearly highlight a primary call-to-action; in other words, your email’s main goal, which is usually your top-selling product, top-converting offer, or the most desired action you want recipients to take. In this template, the primary CTA is featured above the fold of the email in its own column, with double (and quadruple) the real estate of the secondary offers and CTAs. From there, the template uses design cues to present the secondary and third-tier offers, with subsequently less real estate as the reader moves down. These visual cues tell the reader which parts of your email message you’re emphasizing as most — and least — important. Furthermore, the space at the bottom of the email can be used to emphasize the primary CTA.2) Real Sender NameThis email template also does a good job of improving the personalization of your emails with its placeholder for the email author’s personal signature and headshot. At HubSpot, we’ve found that emails sent from an actual person generate better open and clickthrough rates than emails sent from just the company name. This template makes it easy to upload your headshot and send out more personalized emails with the click of a button.When Does This Template Come in Handy?The most obvious use case for this email template is for ecommerce marketers with multiple products, such as a catalogue store or a photographer’s site. However, this is certainly not the only scenario in which a marketer might want to use this template. For example, a B2B company could use this template to send a year-end roundup of its top thought leadership content like blog articles or ebooks — or to announce widespread pricing changes across multiple products.Template 5: The Best of Both WorldsThis email template is a great blend of a single offer email and a more multi-purpose grid layout, and it plays to the strengths of both — clearly highlighting a primary CTA while offering additional content or offers.When Does This Template Come in Handy?This template would make a terrific email newsletter, with one monthly featured article and a few pieces of supporting evergreen content. You could also use this as a thank-you email, with the primary CTA thanking the user for filling out the form and providing the download or purchase confirmation, and the remainder of the email used to promote related content or products.Editor’s Note: The free email templates originally promoted in this post in 2013 were part of a limited-time offer that is no longer available. However, our free guide to optimizing marketing emails is still available to download here. Topics: Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack Email Templates Originally published Mar 15, 2013 9:00:00 AM, updated February 01 2017
Design isn’t something that every marketer feels comfortable doing, but the reality is every one of us will need to design something at some point in our careers. Whether it’s a website, some sales collateral, or an ebook, there will be some design expertise required to finish the project.The reason why we often get bogged down in it all is because often, we don’t know how to use the tools at our disposal to get high-quality designs. But here’s a little secret, marketers: You don’t need Photoshop to create great designs. Below are 10 design tools even the most design-phobic marketers can use to create gorgeous visual content.1) CanvaCanva is your one-stop shop for easily creating customizable designs. You can search from a library of images, layouts, backgrounds, or upload your own photos to include in your designs. You can also choose to create social media posts headers, presentations, or any custom dimensions. Then all you have to do is drag and drop your images into place, resize them, and voilà! Your images come to life. 2) PlaceItAt some point in every marketer’s life, there comes a time when they need to take a screenshot to be used in a real-life scenario. That’s where PlaceIt comes in. PlaceIt allows you to upload your screenshots and videos to be automatically inserted into various screens. This program makes it infinitely easier to provide professional-looking screenshots in real situations.3) HubSpot Image EditorNow live today for all HubSpot customers is an image editor right within your HubSpot account. Crop your images to dimensions for Twitter, Facebook, or really any size you want. Add text, stickers, or frames, and draw anything you want right over the picture. Adjust the brightness, take out red eye, or add filters. The image can then be inserted right into your blog, web page, email, or social posts. If you want to make other changes to the original file, it will still be available right within HubSpot.4) Death to the Stock PhotoIt’s really hard to find good quality stock photos — especially for a price that works for your company. Death to the Stock Photo does all of this for us. Every month they email out a set of free non-cheesy stock photos, so over time you can build up your library of stock photos that you want to use. As soon as you enter in your email address, you will get 10 free stock photos to start with — then you just wait for next month to roll around with even more.5) NounProjectThe NounProject is your best source to find all the icons you could ever dream of needing for your next design. All you have to do is search for the icon, and a few suggestions will come up with icons that you may be interested in. The majority of these icons are free, but there are some you need to attribute if you use it (don’t worry, they provide clear instructions for each icon).6) 55 Free Content Creation TemplatesOver the years we’ve put together various templates to help our audience create content. These include infographic templates, SlideShare templates, social media templates, and call-to-action templates. And all of these templates can be used right in PowerPoint to make it easier to create visual content for us marketers who aren’t comfortable with some of the other design tools. 7) Google FontsWe all need to mix it up with what fonts we use every once in awhile. Well, did you know that Google offers hundreds of fonts that you can download for free? You can even preview how the different fonts will look with whatever text you want. If you are putting a new headline on your website but want to see how it looks with your slogan, you can do that. Or if you want to just start experimenting with different fonts in your next design, you can download the font and immediately start using it. 8) SkitchSkitch might be one of my favorite design tools ever. Using Skitch, you can easily take screenshots and then annotate them. In the example below, I took a screenshot of the Skitch website (meta, I know), added an arrow to CTA to download Skitch for Mac, added some text on top of the image, and added a box around the sign up CTA. This program is great for any marketer who may be providing feedback on someone’s work or taking screenshots for content that needs annotations.9) ColorPickerColorPicker is a great tool to explore different colors that you may want to use in your design. Simply slide the arrows on the right bar up and down, and move the circle within the square from side to side to find the perfect color that you want to use. You can also save multiple colors at the bottom if you want to access them later. ColorPicker provides the RGB and HEX colors so you can use the exact color while designing on other programs. It is a great tool to explore new colors and figure out exactly what you want to use in your designs.10) GIFBreweryYou may have noticed that a cool thing you can do in your email marketing is to use animated GIFs to explain something or delight your subscribers. But many marketers don’t have the necessary software to create animated GIFs. That’s where GIFBrewery comes in. It allows you to easily create GIFs from your screen recordings — and you can even crop the images, add commentary, or apply filters.What other visual content tools do you use when designing? Content Creation Resources Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack Topics: Originally published Jul 8, 2014 2:00:00 PM, updated February 01 2017
Lieutenant Colonel MS Dhoni has completed his 2-week stint with the Territorial Army and was on his way back to New Delhi. The World Cup-winning cricketer was spotted at the Leh airport on Saturday.MS Dhoni joined the Territorial Army — 106 TA Battalion (Para) in Jammu and Kashmir on July 30 and had trained with the Battalion over the last 2 weeks. The honorary Lieutenant Colonel in the Territorial Army had completed his stint on August 15.MS Dhoni was deployed in the Kashmir valley as part of Victor Force. The wicketkeeper-batsman stayed with the troops and took on the duties of patrolling, guard and post duty.Notably, MS Dhoni was in Ladakh, the new Union Territory, on the eve of India’s 73rd Independence Day. He was welcomed by the Army personnel who also took him to the General Hospital of the Army. Dhoni interacted with the patients at the hospital as well.”Dhoni is a brand ambassador of the Indian Army. He has engaged in motivating members of his unit and has often been playing football and volleyball with the soldiers. He is also undertaking battle training exercises with the corps. He will remain in the valley till August 15,” senior army official had said. Dhoni was reportedly scheduled to travel to Siachen on Independence Day to have a glimpse of the high altitude warfare training centres and pay tribute to the martyrs at the Siachen War Memorial.Dhoni trained with his unit during the course of his 15-day stint. He was also given ammunition training and lessons on army patrolling, according to The Times of India. Dhoni had also visited Uri and Anantnag during his stint in Jammu and Kashmir.advertisementDhoni made himself unavailable for selection for the recently-concluded limited-overs leg of India’s tour of West Indies. The India wicketkeeper-batsman was part of India’s World Cup squad that bowed out of the quadrennial tournament in the semi-final.There was very little clarity surrounding MS Dhoni’s future after India’s World Cup exit but the 38-year-old is unlikely to retire from international cricket anytime soon.India’s senior selection committee chairman MSK Prasad remained tight-lipped about Dhoni’s future in the side when he was asked questions about the same during a press conference wherein he announced India’s squad for the West Indies tour.”We did discuss with him [Dhoni’s future],” MSK Prasad had said.”Retirement is purely individual. A legendary cricketer like MS Dhoni… he knows when to retire. But as far as the future roadmap is considered, that is in the hands of the selectors.”Also Read | Independence Day: Lt Col MS Dhoni visits Ladakh, spends time with jawans at Army hospitalAlso Read | Cheteshwar Pujara, Rohit Sharma hit the nets as India gear up for 3-day practice match in AntiguaAlso See:
Tiger Woods moved within sight of matching Sam Snead’s record of 82 PGA Tour victories, three shots clear of Hideki Matsuyama with seven holes left at the rain-affected Zozo Championship on Sunday.Woods will resume on Monday morning at 18 under-par after 11 holes of his final round at Narashino Country Club, while local favourite Matsuyama will pick back up at 15 under with six holes left.Nobody else is closer than six shots in what is realistically a two-horse race, which got a little bit interesting when Matsuyama notched two consecutive birdies to give himself a glimmer of hope.But the first PGA Tour event in Japan is very much in Woods’ control and asked if he would allow himself to think of matching Snead’s mark, the American did not bat an eyelid.”I’m trying to win, no doubt about that,” he said.”If I do what I’m supposed to do and get the job done, then I get a W. I guess that will add up to the 82 number, but my main focus is doing what I need to do to get the W first.”Snead recorded his 82nd victory in 1965, at the age of 52, nine years older than Woods’ current age.It was a marathon day for the entire field, more than 10 hours and 29 holes for Woods before darkness forced the suspension of play, and certainly a stern test for a 43-year-old in his first event since undergoing arthroscopic surgery on his left knee.But Woods passed with flying colours and then some in front of an enthusiastic but exceedingly polite sellout crowd that had its loyalties split between the 15-times major champion and Japan’s top player.advertisement
Simona Halep saved a match point before beating Canadian teen Bianca Andreescu 3-6, 7-6 (6), 6-3 Monday at the WTA Finals.Halep, a former No. 1 who won the Wimbledon title in July, saved the match point in the 12th game of the second set.After the tiebreaker, both players sought medical treatment. Halep had her foot treated while the 19-year-old Andreescu, the U.S. Open champion, had a lower back problem. Andreescu also called for the trainer in the third set.Earlier, defending champion Elina Svitolina stretched her unbeaten run at the season-ending tournament into a new year, beating Karolina Pliskova 7-6 (12), 6-4 in her opening match.Svitolina, the only player in this year’s field who has not won a title this season, was unbeaten in the tournament last year.After exchanging service breaks in the first set, Svitolina converted her seventh set point. Pliskova also had a chance to take the first set, but she failed to take advantage of a set point at 9-8 in the tiebreaker.”You tell yourself to stay in the moment,” Svitolina said of the lengthy tiebreaker. “You just try to play one rally at a time, to don’t rush. Even when I had the chances to finish the set, because there was few, I thought I could play better.”After the tiebreaker, Pliskova struggled to stay in the match.”I think that decided all match,” the Czech player said. “Even though I had some chances in the second set, too, it was a big part of the match, the first set.advertisement”Everything what I just won was because I made a winner or because I was pushing her. Overall I think she didn’t give me many mistakes.”Svitolina jumped ahead 2-0 in the second set and then broke again for a 4-3 lead.Pliskova, who had won all three of her previous opening matches at the WTA Finals, leads the tour with four titles this season – winning in Brisbane, Rome, Eastbourne and Zhengzhou. She also leads the tour with most aces served at 481.Halep and Svitolina are now 1-0 in the Purple Group, while Andreescu and Pliskova are 0-1.Also Read | Roger Federer pulls out of Paris Masters after winning title in BaselAlso See: