Raquel Garajau, 21, of Tinton Falls, New Jersey, has rejected a plea deal and has chosen to stand trial for the murder of Indian American Trupal Patel, 29, of Brick, New Jersey.According to a Patch.com report, Garajau and her boyfriend, Joseph C. Villani, 21, of Ocean Township, New Jersey, were indicted in May 2017 on charges of robbing and killing Patel, whose body was found on February 22, 2017, in Shark River Park.Read it at News India Times Related Items
Lasith MalingaPakistan pace legends Wasim Akram and Waqar Younis are relieved. When Sri Lankan pacer Lasith Malinga, who demolished Kenya with a career best 6-38, said he had learnt his skills by watching the duo’s devastating armoury of yorkers, Akram and Younis were happy thanking their stars. Imagine if he said something like this after doing to Pakistan what he did to Kenya. Fortunately, Malinga did not play against Pakistan.
Advertisement Advertisement(Photo Courtesy: Behindwoods)An unexpected surprise awaits every Virat Kohli fan as it has been announced that the Indian cricket captain is set to debut as an actor in a short film.Named the ‘Trailer’, the first look poster of the short film sees the batting sensation don a stylish look. The film is set to release on September 28th with the project being bankrolled by Wrogn Productions.Virat Kohli made the announcement with the tweet, “Another debut after 10 years, can’t wait! 😀 #TrailerTheMovie http://www.trailerthemovie.com“.Another debut after 10 years, can’t wait! 😀 #TrailerTheMovie https://t.co/zDgE4JrdDT pic.twitter.com/hvcovMtfAV— Virat Kohli (@imVkohli) September 21, 2018The Indian Captain who is currently back home and not taking part in the Asia Cup had a memorable tour of England. In the 5 test matches played there, Virat amassed 544 runs ending the series as the leading run scorer, scoring 284 runs more than the second placed Jos Buttler.Apart from his individual stats, the tour ended in a disappointment as the visitors lost the 5 match series by a scoreline of 4-1. They’ll need to regroup quickly in the upcoming home series vs West Indies if they are to put up a competitive fight against Australia in the month of November.Also Read:Cricket: PCB trolled on social media following a spelling mistake in their tweet
If you’re like me, the upcoming holiday season brings with it a mix of excitement and dread. While you might love the spirit of Christmas — holiday jingles, festive gatherings with those near and dear to you, the aroma of… Full Story,A few months ago, I was hanging out with a good friend at a bar. In between rounds of drinks and amid the din and bustle, she shamefully admitted that although she had nearly $20,000 of credit card debt, she… Full Story,When I was in college, I had a bit of a spending problem. I loved to buy new clothes, go out to eat and go to concerts. Even though I tried to budget, I always wound up overspending. The one… Full Story,If you’re in the market for a TV upgrade, retail price tags can be daunting. Here are some foolproof methods to shave down the cost – so you can enjoy the golden age of television in 4K, 65-inch, HDR-compatible splendor.Full Story,Your checking account is held at a bank or credit union that allows withdrawals, deposits, and payments. The money in a checking account is liquid—meaning you can retrieve it or spend it immediately. Many checking accounts are free and are… Full Story,Saving more money is one of those big goals that a lot of people have, but get stuck. I know this because we use to be right there too. The year would fly by and we were nowhere near our goal…. Full Story,Cutting the cord is easier than ever – unless you’re a sports fan. Even as the major sports organizations reluctantly shift away from an outdated broadcasting model, it’s still hard to catch all the action without a cable subscription. But… Full Story,Table of Contents Jobs to Keep You Teaching Jobs Online and On Apps Jobs to Get You Outside Miscellaneous Part-Time Work Additional Resources Being a teacher is one of the most essential jobs there is. Educators are the ones that… Full Story,Taking care of aging parents is an inevitable part of life, and it’s not always easy. We watch the people who raised us slowly slip away, and we want to do everything in our power to give them the best… Full Story,Managing your savings is a skill developed over time. As with all things, it’s always best to start small. What exactly is saving? A savings account and the act of saving are not quite the same. Saving — the verb… Full Story
Getting physically fit takes discipline, effort, and more than a little energy to get to where you want to be. Regularly moving your body and sticking to a fitness plan isn’t easy, and doing so is certainly commendable—and comes with… Full Story,Table of Contents Benefits of Working During Retirement Phased Retirement Types of Employment Recommended Jobs for Seniors Resources for Seniors Retirement looks different for everyone. Some people dream of playing golf and visiting their grandchildren, while others see it as… Full Story,A study conducted by Charles Schwab just last year found that three in five Americans live paycheck to paycheck, yet only one in four has a written financial plan. In fact, the majority of Americans are hesitant to receive any… Full Story,Life is unpredictable. Some days aren’t all sunshine, like when your car breaks down or your house needs a repair. These situations happen to everyone. That’s why it’s important to save while things are going well, so you can cover… Full Story,Structure is the key to growth. Without a solid foundation – and a road map for the future – it’s easy to spin your wheels and float through life without making any headway. Planning allows you to prioritize your time,… Full Story,Car accidents are not only scary but also a monumental hassle. That’s largely thanks to what comes after the accident itself. After an accident, you’ll likely have to spend ample time on the phone with your insurer. Then there’s dealing… Full Story,If you’re a furloughed government employee, you are likely feeling a good deal of stress and uncertainty about how to manage your finances during the government shutdown. While missing a paycheck is a financial moment no one wants to experience,… Full Story,Buried underneath paying bills, digging out of a debt hole, and saving for your kids’ college is the marathon of money goals: retirement. Cue the fantasies of spending your days at a leisurely pace, working on The Great American Novel—at… Full Story,When I’m on top of finances, I’m all up in my money management apps, checking my balances and the swift progress I’ve been making on my savings goals. But when things aren’t going so hot? I’m like an ostrich with… Full Story,With all of today’s home-based tech gadgets and virtual personal assistants, smart homes are quickly becoming ubiquitous. And with high demand for connected products, so too comes ease of use, accessibility and affordability. But as with all expenses, it’s important… Full Story
Dieting just two days a week blasts fat and balances blood sugar.What is the 2-day diet?For folks with diabetes, weight loss is a natural form of “medication.” But in an ironic twist, losing weight may be more difficult if you have type 2 diabetes. Now breakthrough research has revealed a better way for people to go about diabetes dieting to lose weight and reduce insulin resistance. The secret is a concept called intermittent fasting. British researchers created this revolutionary new diet, which strictly limits caloric intake for two days of the week but permits larger portions for the rest of the week. Women who followed the plan lost almost twice as much fat as those who restricted calories every day. Within three months, participants reduced insulin resistance by 25 percent more on nonfast days and inflammation by 8 percent more than people who dieted continuously.What’s on the menuAfter seeing this research, Reader’s Digest asked registered dietitian and certified diabetes educator Erin Palinski-Wade to create a simple and delicious menu that incorporated the findings. She developed the book The 2-Day Diabetes Diet. You don’t have to count carbs, calories, fat grams, or anything else—all you have to do is follow the special eating style in which you “Power Burn” two days a week and “Nourish” on the rest.How to do a “power burn” dayOn Power Burn days, you’ll fill up on low-calorie, low-carbohydrate foods that include delicious soups, tasty stir fries, and luscious homemade smoothies. You’ll throw weight loss into high gear by consuming only 650 calories, without hunger or cravings thanks to three satisfying meals and a snack. This shifts your metabolism into fat-burning mode, which shrinks fat cells and helps reduce inflammation and insulin resistance. The other five days, you’ll stoke your metabolism with 1,500 calorie’s worth of Mediterranean-inspired foods—an eating style proven to bring down inflammation and reverse insulin resistance.The Power-Burn breakfastEat this two days a week: Omelet made with 2 egg whites and 1/2 cup onions and peppers cooked in non-fat cooking spray; 1 cup low fat yogurtThe Nourish breakfastEat this five days a week: Yogurt parfait made with 1 cup low-fat yogurt, layered with 1/2 cup whole-grain cereal and 1 cup blackberries, topped with 1tbs. chopped walnutsThe Power-Burn lunchEat this two days a week: Carrot soup with dill; 1 cup fresh blueberriesThe Nourish lunchEat this five days a week: Wrap made with one 12-in. whole-grain tortilla, rolled with 5 oz. deli turkey breast, 1/2 cup sliced raw hot peppers, 1/4 cup sliced onion, 1/4 cup diced tomato, and 2 tbs. hummus, 1 cup garden salad and 1 tbs. dressing on the sideThe Power-Burn dinnerEat this twice a week: Grilled chicken kebabs; 1/2 cup zucchini cooked with cooking spray and 1/4 cup whole-grain pasta, 1 cup 2% milkThe Nourish dinnerEat this five times a week: Summer garden soup, served with 5 oz. broiled pork tenderloin, 3 oz sweet potato topped with 1 tsp. trans-fat–free spread, and 1/2 cup prepared collard greens sautéed in 1 tsp. olive oil. The Power-Burn snackEat this two days a week: GrapesThe Nourish snackEat this five days a week: Sliced apple topped with cinnamon; 1 cup 2% milk.Source
In what may be the saddest news, it turns out you can die of a broken heart.If you’ve ever gone through a heartbreak, you’ll remember the pain and sadness that can accompany it. It may even have felt like your heart was broken in half. Although the heart doesn’t crack in two like the red caricature that comes to mind, hearts can actually “break” in response to an intense emotional pain or stress.The phenomenon of “broken heart syndrome,” also known as Takotsubo cardiomyopathy or stress cardiomyopathy, was discovered in 1990 in Japan – and predominantly affects women.What is Broken heart syndrome? According to Dr Nicole Harkin, a cardiologist and clinical assistant professor at New York University, who spoke to The Independent: “Broken heart syndrome occurs when a person’s heart pump function temporarily decreases in response to intense physical or emotional stress.”“It is not fully known why it occurs but it is suspected to be due to the detrimental effects of a sudden catecholamine surge,” she said. In response, the heart’s main pumping chamber, the left ventricle, is weakened, according to Harvard University Medical School. A broken heart can be difficult to diagnose as the symptoms are almost identical to that of a heart attack, including “chest pain or shortness of breath,” according to Dr Harkin.However, a broken heart differs from a heart attack because “there is no evidence of blockage in a coronary artery on angiography,” said Dr Harkin. “It also has a typical appearance on an echocardiogram (sonogram of the heart).”What causes broken heart syndrome and who suffers from it?Break-ups or heartbreaks are one possible cause, in addition to high-stress situations such as arguments, natural disasters, or the death of a loved one.And the syndrome is more common than previously thought, as doctors continue to research “broken” hearts.“Although rare, it is more common than previously suspected and occurs more often in women and the elderly,” said Dr Harkin.According to Harvard University Medical School, 90 per cent of these cases are typically women between the ages of 58 to 75 – and research suggests 5 per cent of women evaluated for a heart attack actually suffer from this disorder.Can you die from broken heart syndrome?In most cases, Dr Harkin told us: “People typically recover and their hearts return to normal in several weeks.” Dr Harkin also said people “rarely” die from it. But in severe cases, broken heart syndrome can lead to sudden death, with heart failure occurring in about 20 per cent of patients, according to Harvard University Medical School.The syndrome can also lead to long-term effects on heart health.Sometimes in matters of the heart, chocolate and crying are not enough to heal your broken heart.Source
In the Democratic Republic of Congo’s (DRC) northwestern city of Mbandaka, health workers spent recent months racing to contain the latest Ebola outbreak — including the first urban cases in the country since 1995. While the crisis appears to be abating, 28 people died from this bout of the disease. Meanwhile, more than 1,200 miles east in Virunga National Park, on May 11 ranger Rachel Masika Baraka was killed and two British tourists and their driver were abducted by armed attackers, forcing Africa’s oldest national park to once again close to tourists. (The tourists and driver have since been released.)And just last month, new data revealed that tree cover loss reached a record high in DRC in 2017, increasing 6 percent from the previous year. These types of disaster-focused headlines are what most of the world reads about the Congo. Global attention on the DRC’s challenges is important, but this type of reporting doesn’t tell the whole story. Instead, it helps fuel public perception that the place is beyond hope, and ignores the fact that the country has good news, too — and that every day, the people there are going about their lives as best they can.For starters, the country contains more than half of the Congo Basin rainforest, which itself is the world’s largest rainforest after the Amazon. Not only do its trees absorb massive amounts of greenhouse gases from the atmosphere, they also provide habitat for wildlife found nowhere else on Earth — and innumerable resources on which millions of people depend. While DRC’s deforestation has increased in recent years, its forests are remarkably well preserved compared to other tropical nations.Another bright spot: After years of collaboration between the Congolese government and NGOs including WRI, in 2016 the country passed new legislation allowing communities to apply for community forestry concessions that would grant them secure rights over the lands where they live. So far, 34 concessions have been approved in three provinces. These communities are now in various stages of establishing sustainable management plans for their concessions.Before this, millions of people never had a say in what happens on the lands their families may have lived off for generations. Although this legislation is just the first step in a long process, it’s an important milestone.Empowering rural residents to sustainably manage these forests is critical to protecting them. Research indicates that improving land tenure rights brings both economic and environmental benefits for forest communities. Studies also show that forests occupied by Indigenous Peoples and communities have lower deforestation rates than forests managed by other stakeholders.While forces ranging from global criminal networks profiting from elephant poaching to local charcoal producers with no other source of fuel or income are posing urgent threats to this unique ecosystem, the good news is that bulk of this increasingly fragmented forest is still there to save — for now.Learn more about the opportunities and challenges that community forestry poses for Congolese villagers — as well as other signs of hope in the Congo Basin rainforest — in this new multimedia story series.
Entrepreneur Development Program Originally published Mar 18, 2007 2:10:00 PM, updated March 21 2013 is relatively impressive. I had no idea all that good stuff was going on right in my back yard. It looks like Sloan could do a better job of marketing these programs. , a weeklong program at MIT, and got a sense from the participants that the program was a very good use of time. I was particularly impressed to hear that they had some of Sloan’s top professors involved with the course, including Duncan Simester (a marketing guru) and Ed Roberts (an innovation guru). If any of you are interested in this type of thing, I would encourage you to check it out. The entire list of I lectured on web2.0 in the — Brian Halligan. classes Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack
Originally published May 3, 2010 8:00:00 AM, updated July 19 2013 establish your brand’s social media authority Create Evangelists for Your Brand on Twitter of , but rather for those looking to grow their networks and expand their reach. One way to do this, he suggests, is by creating brand evangelists. is Chuck highlights 5 ways to socialize a presentation, expanding on the following tips: on Search Engine Journal 5 Tips for Making Your Presentations More Social Download the webinar now in the first place. Pete Kistler Use the backchannel, but wisely. Author: Topics: social-friendly how to overcome this challenge presentation. Use interactive polling. Catherine Caine We’ve all suffered through one: a dull PowerPoint presentation that bores rather than engages the audience. Obviously, the 2. Write pleasurable content. Webinar: The 2010 State of Inbound Marketing Content creation definitely doesn’t have to fall completely under the wing of your business’s marketing team, but it can be tough to inspire others to contribute. While Mark’s article first stresses the fact that blog article contributions from other employees should still follow content best practices, he also highlights 5 ways you can OPEN Forum His suggestions include performance-based incentives, monetary incentives, company acknowledgments, paid time off incentives and an end of year prize. motivate your employees to lend a hand Inbound Marketing Add variety and new perspectives to your content by inspiring non-marketing team members to contribute. Darren Barefoot Copyblogger Marketing Takeaway: to learn how more than 230 professionals have been using inbound marketing to transform their businesses. Chuck Dietrich Catherine’s article applies the words of wisdom of poet William Morris to quality content. In a nutshell, she communicates the principle that every piece of content you produce should be either useful or beautiful (or both). While she recognizes this concept may scare some of you out there, she also provides a few guidelines that can help you trust your judgment on whether your content Author: Create anticipation. Trust can make or break a successful marketing program . on Our top pick of articles to get you in the inbound marketing mindset this week will give you some tips about How to Motivate Employees to Contribute Content He recommends a number of steps to help create these evangelists, which can ultimately serve to strengthen your online brand. His suggestions? Define your goals, engage major players in your industry, proactively join relevant conversations, engage people in your area, and focus on quality over quantity. Marketing Takeaway: The Two Vital Attributes of Quality Content Listen to Mike Volpe, VP of Marketing at HubSpot for a 30 minute overview of the 2010 State of Inbound Marketing! Marketing Takeaway: 4. How to create beautiful content: Marketing Takeaway: 2. on on 1. Write meaningful content. , which is why it’s extremely important to develop and nurture a transparent and honest relationship with your prospects and customers. But just like with any other relationship, Darren warns, building trust takes time. useful and/or beautiful. Here’s how to tell… Marketing Takeaway: the Twitter beginner 1. Write content that suits your audience. Pete’s article is not for 2. Write specific content. Mark Thompson 3. Write actionable content. Make your presentations more memorable by taking more “social” approaches. and motivate employees to lend a hand in your company’s content development strategy. Develop and strengthen relationships on Twitter to help Author: best presentations 3. Ten Ways to Build Trust with Online Customers To help you start building online relationships you can be proud of, Darren gives his 10 best tips you can use to create friends out of strangers and customers out of friends. These tips include respecting people’s time, telling the truth, acknowledging every mention, obeying the cocktail party rule, and speaking as individual humans, among others. 1. 5. How to create useful content: Keep the conversation going after you’ve left the podium. Author: Photo by Conor Lawless Mashable Create a Building great online relationships can help propel and maximize the effectiveness of your marketing efforts. Author: Personal Branding Blog are those that achieve the latter, so this Mashable article offers some ideas for making your next presentation more social and interactive. Create effective and lasting content by making sure it’s useful and/or beautiful. Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack
Originally published Jan 13, 2014 4:00:00 AM, updated August 28 2017 Topics: Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack Content Creation You probably know what content marketing is by now, but do you know all those little nitty gritty terms you need to know to be fluent in content marketing speak?Maybe you do — but I bet there’s at least a few people in your organization who could use a helping hand getting up to speed.We’ve listed the ABCs of content marketing below to help you map out your content strategy and ensure you’re ticking all of the right boxes to be more successful with your campaigns this year.Free Resource: Content Marketing Planning TemplateHave fun diving in to this glossary of terms — and if we missed any, leave your definitions in the comments below!AAgileHaving the ability to move quickly in the world of content creation is a necessity for inbound marketers. Not only does it enable you to respond to opportunities quickly — like newsjacks, for example — but it helps you recover from failures quickly, too. (And trust me, there will be failures.)Agility is the difference between a content marketing strategy that succeeds and one that falls flat, so work on adjusting on the fly. This post can help you become more agile.AnalyticsMaking use of analytics is the only way you’ll have insight into which content is working — or falling flat. Ideally, you’ll make use of a closed-loop analytics solution so you’re able to see what happens to all that site traffic. Think about how cool it’ll be to tell your boss that your blog post actually generated not just a site visit, not just a lead … but an actual paying customer!BBloggingBlogging is a core component of content marketing, driving site traffic, quality leads, and establishing your position as a thought leader in your industry. Your business blog should be built from a foundation of topics and keywords that you’ve discovered are important to your audience, and that help solve the challenges that your readers face. This means that promotional posts should be subtle and rare.Buyer PersonaKnowing your audience is vital to your success in content marketing — buyer personas help you do just that. They’re little snapshots of your target audience that allow you to create content that speaks to their specific needs.We’ve written tons of content around building your buyer persona, but this blog post in particular is very detailed on the subject. It even includes a template you can use to guide you through building your own personas.CCalls-to-ActionCalls-to-action are a critical part of your content marketing, because they help convert all that site traffic you’re driving through content creation into actual contacts in your database. While not every piece of content you create requires a lead-gen call-to-action, your content should include some sort of CTA — whether to share your content on social, subscribe to your blog, or check out another page on your site. Clickthrough RateClickthrough rate (CTR) is one of the metrics that shows how engaged readers are with your content. Did they click on the CTA at the end of the blog post? Did that visitor turn into a lead? Did they even open the post?This data can inform how you approach content creation, giving insight into which content types and subject matters are most appealing to your readers — and even what type of copy they enjoy reading.Conversion RateTraffic is great, but every business needs new customers to sustain itself. Conversion rates give you an idea of how good you are (or how good your content is) at converting visitors into leads, or leads into customers. (Those are two of the most typical conversion rates content marketers measure, anyway. But feel free to get creative!)Crowdsourced ContentCreating your own content can take more time than you have to lend to it. That’s where crowdsourcing comes into play. Allowing subject matter experts, customers, or freelancers to create your content for you is a prime way to get more quality content published in less time. Compile the content you get back into a really awesome offer and give credit to all the contributors — a win-win for everyone involved.DData-backed ContentBacking up your claims in content with up-to-date and accurate data makes every piece of content stronger, and can help you establish authority when writing controversial or thought leadership content. Make sure you note your source and link back to it to avoid getting into any hot water if your claims are found to be incorrect.Tip: Factbrowser is a great tool to find industry-specific data for your content.Dynamic ContentDynamic content is a way to display different messaging on your website based on the information you already know about the visitor.For example, you could use Smart CTAs so that first-time visitors will see a personalized CTA (perhaps with a top-of-the-funnel offer) and those already in your database see a different CTA (maybe for content that offers a little more information about your product or service).Read this post to learn more about how you can use dynamic content to make your marketing more personalized.EEbooksEbooks are a common type of content that many marketers use — often to help generate leads. They are generally a more long-form content type than, say, blog posts, and go into in-depth detail on a subject.This blog post takes you from start to finish on creating an ebook.Editorial CalendarAn editorial calendar is like a road map for content creation, showing you what kind of content to create, what topics to cover, which personas to target, and how often to publish to best support your inbound marketing strategy.Maintaining an editorial calendar will keep you more organized and show you any gaps you may have in your content library. It also helps ensure you’re doing the right things for your personas and not going way off-track with the topics you’re covering.Don’t have a proper calendar of your own yet? Check out this free, pre-designed editorial calendar template.Evergreen ContentEvergreen content is content that continues to provide value to readers no matter when they stumble upon it. This post serves as a prime example. These posts are typically a content marketer’s best friend because of the tremendous SEO value they provide.Experimental ContentContent can take many different formats, which opens up lots of opportunity for experimentation. For example, HubSpot experimented with offering stock photography instead of the tried and tested ebooks, and it was a huge hit with our audience. While you should continue to do what works to ensure you hit your numbers, you should also try to take a risk with your content once in a while. You never know what success it might yield.FFacebook Facebook is a social network you’re likely quite familiar with already — but it has become so much more than just a platform to publish content and gain followers. You can now utilize the awesome targeting options available through Facebook advertising to find and attract brand new contacts to your website and get them to convert on your landing pages … but remember, you still need awesome content to do it.We created this ebook on how you can use all of the super cool targeting functionality on Facebook to grow your database, if you’re looking for more information on how to take your content marketing to the next level through Facebook.FormatsIt’s always a good idea to try and find new ways to deliver your content. Have you tried video? Webinars? Google Hangouts? Facebook or Twitter Chats? An email tip series? Podcasts? SlideShares? Try out a few and see what works best for your audience. A little bit of research on where your audience is hanging out will help you with this one.GGoogle+Google+ is a social network that allows you to join and create circles in which you can mix and match family members, friends, colleagues, and fellow industry members. While you can use it much like other social networks — to publish and share content, and generate new leads — it also provides content marketers with tremendous SEO value due to the rising importance of social sharing in search engine algorithms. (It is owned by Google, after all.)HHashtagHashtags are a way for you and your readers to interact with each other on social media and have conversations about a particular piece of content.It’s a good idea to create a hashtag for every big piece of content you publish online, and subsequently promote on social so you can spark conversations and monitor them easily. (Social Inbox will also help you with that!)IInbound LinkAn inbound link is when another website picks up your content and links back to it from their site. It’s one of the many criteria for great SEO that Google’s algorithm takes into account, because it’s a sign that your content is high-quality.InfluencersEvery industry has influencers — people that the rest of us look up to because of their experience and intelligence. Knowing who these influencers are helps content marketers stay on top of trends and learn more about their industry. If you happen to have a relationship with an industry influencer, you might consider broaching the subject of co-creating some content together — it could help you increase your own authority and reach in your industry.Infographic An infographic is a highly visual piece of content that is very popular among digital marketers as a way of relaying complex concepts in a simple and visual way. Read more about how to create a knockout infographic here.InstagramThough initially a haven only for younger generations who wanted to post, edit, and share unique-looking photos, Instagram has grown into a premier social network that’s a viable opportunity for content marketers. Many businesses are taking advantage of the site by posting industry related photos that their followers and customers would enjoy seeing.KKeywordsA keyword — or keyword phrase — is what a search engine user inputs when looking for information. Keywords are important for content marketers because the keywords your target audience are typing into search engines are typically good topics to create content about. Spend some time carefully, and analytically, picking keywords (both short and long-tail) to optimize your content and website pages. Here are some tips on getting started with keywords.LLanding PagesLanding pages are the epicenter of your lead generation. For the purposes of content marketing, they are where your lead-gen content assets live so you can convert more visitors into leads, and leads into customers.Lifecycle StagesLifecycle stages are helpful ways to describe the relationship you have with your audience, and can generally be broken down into three stages: awareness, evaluation, and purchase.What’s important to understand about each of these stages is that not every piece of content you create is appropriate, depending on what stage your audience might fall in at that moment. That’s why dynamic content is so great — you can serve up content that’s appropriate for whatever stage that particular visitor is in.Learn more about how to map content to lifecycle stages in this blog post.LinkedInLinkedIn is a social network that allows people and businesses to connect with one another. It’s particularly popular for B2B marketers, though some B2C marketers have found it helpful, too. One major marketing benefit of LinkedIn is their Company Pages — not too dissimilar from Facebook business pages — that allow businesses to promote themselves and broaden their following. Many marketers also see great results from LinkedIn Groups, which are excellent places to share and discuss content with others in your industry.NNewsjackingNewsjacking refers to the practice of capitalizing on the popularity of a news story to amplify the impact of a piece of content. For instance, if Google releases an algorithm update, we here at HubSpot would want to blog about it because 1) it impacts our audience, and 2) Google rewards those who cover news items quickly and comprehensively by bumping up their placement in the SERPs.Next time you come across a big news story that has a tie-in to your industry, see if you can find a way to cover it with your own helpful, relevant spin.OOffersOffers are content assets that live behind a form on a landing page (i.e. they help you generate leads for your business).If you need help putting together some high-quality offers your buyer personas will love, take some time to read over this post.PPersonalizeIn content marketing, personalization means creating and delivering content — blog posts, emails, social posts, etc. — with both the persona, and the lifecycle stage of that persona, in mind.PinterestPinterest is a visual social network typically used by ecommerce marketers, but not without its fair share of top-notch B2B and B2C content marketers. Businesses and consumers alike use the website to post images and photos they like so fellow users can repin (share) that content.Not every company has taken advantage of this site yet, and if you’re one of them, we advise you check out this offer to understand the benefits Pinterest can offer.PromotionSpend the same amount of time planning the promotion of your content as you do developing it. That means you should be using all the channels at your disposal — like email, social, your blog, even PPC — to get eyeballs on your content.QQualityIf you Google “ebook,” within 20 seconds, you’ll have over 170 million search results to choose from. But how many will you actually look at, never mind exchange your personal information for?With the increasing popularity of content, there’s now a bigger need than ever to ensure that your content is jam-packed full of value. Don’t create content for content’s sake — take your time and make sure to keep a super high standard of quality in everything you publish. That way, your readers will keep coming back for more and sharing your content with their network.QuantityEstablishing the right quantity of content to create and share is also important to grow and maintain your audience. Not every business needs to create and share content at the same velocity, though. Choose the frequency that’s right for your business, and stick to that schedule relatively consistently so your readers know what they can expect from you.SSocialGet active on social media. Don’t simply use it to push out your content, but when you do share your content, make sure you create a hashtag that enables you and your readers to interact with each other.Take advantage of the broad spectrum of social sites that are out there today — yes, Facebook and Twitter are the obvious ones, but do your due diligence on the merits of using platforms like Google+, Pinterest, Instagram, etc.Social OptimizationYou can optimize every piece of your content for sharing by adding social sharing icons, email-to-a-friend buttons, and lazy tweets. Make it ridiculously easy for your readers to share your content, because if you don’t provide the option, the chances of them doing the work for you are pretty slim.TTemplatesSeems like a pretty obvious one, but the development of content ain’t easy. Don’t be afraid to get help — use our content blueprint to access tons of tools and templates for developing your content.TwitterWant to share news with your followers? Chat with customers? Give a quick shoutout to some partners? Twitter’s the place to be. The social network allows for 140 character posts that you can share with the world — images and multimedia content welcome, as well.VVisual ContentVisual content is critical for content marketers who want to catch their prospects’ attention. Invest in things like infographics, videos, and data visualizations to help make your content more interesting to consume.YYouTubeYouTube is a very popular platform for hosting your videos, because it has a pre-existing audience for you to tap into. Video marketing is effective for generating traffic to your main website, building brand buzz, and building a social media presence.There are lots of tools out there now to help you create awesome videos without breaking the bank, too. For screen recording, try Camtasia. For free editing, try iMovie for Mac or Windows Live Movie Maker.ZZerys Zerys is a nifty little community of writers who want to create your content for you! If you’re stuck for time or resources, you can use Zerys to contract a writer.Freelancers have proven to be excellent resources for marketing teams all over, so if you don’t think you can handle content creation internally, look into some outsourcing options.What are some other core content marketing terms you think should make this list? Share your suggestions (and definitions) in the comments!
Hi 👋 What’s your name?First NameLast NameHi null, what’s your email address?Email AddressAnd your phone number?Phone NumberWhat is your company’s name and website?CompanyWebsiteHow many employees work there?1Does your company provide any of the following services?Web DesignOnline MarketingSEO/SEMAdvertising Agency ServicesYesNoGet Your Free Templates Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack How to Annotate a YouTube VideoBefore you begin, make sure the video you’d like to annotate is already uploaded to YouTube.Step 1: Log in to YouTube, click into your channel page (by clicking “My Channel” in the left-hand navigation bar), and go to your Video Manager.Step 2: Find the video you want to add annotations to using the search bar. Click the arrow next to “Edit” and choose “Annotations” from the drop-down menu.Step 3: Click “Add Annotation” to add a new annotation, and choose from the five annotation types in the pull-down menu: Speech bubble, Note, Title, Spotlight, or Label. For this tutorial, we chose the note option.Here’s what they all look like:Speech bubbles are pop-up speech bubbles containing text. You can move the “point” of the Speech Bubbles to face any direction you’d like. They’re also linkable — we’ll talk about links in the next step.Notes are pop-up boxes containing text, which you can use to add on informative information. You can choose the font size, font color (limited to black and white), and background color of your Note. Notes are also linkable.Titles are text overlays used to title your video. The title annotation is useful if you didn’t put a title in your video before uploading it to YouTube. They’re not linkable.Spotlights highlight a specific area in a video, defined by you, with a dark grey box. When the viewer moves the mouse over the box, a text box appears underneath it. Spotlights are linkable, and they’re useful for making specific areas of the video frame clickable to other websites, YouTube videos, and so on.Here’s what a Spotlight looks like when your mouse is not hovering over it:And here’s what the same Spotlight looks like when your mouse is hovering over it:Labels are quite similar to spotlights, except they have a slightly different look: The text appears within the frame you defined, instead of underneath it. The configuration options are also a little different from Spotlight, so test both of them out and see which one works best for your needs.Here’s what a Label looks like when your mouse is not hovering over it:And here’s what the same Label looks like when your mouse is hovering over it:Step 4: Add text, choose your font, size, background color, and transparency. Choose exact start and end times for the annotations. To add a link, tick the checkbox next to “Link” and choose what type of page you’ll link to.We linked our Note annotation to a landing page, so we chose to link to an “Associated Website.” Pro tip: Use tracking tokens on the website URL to gauge the success of this annotation using your own marketing software.Step 6: Use your mouse to drag the annotation where you want it. Resize it by dragging the corners. (Annotations can cover up to 30% of the screen.)Step 7: Use the timeline to move your annotation to a specific time in your video. You can change where the annotation starts and ends by dragging with your mouse.Links to specific times may not be 100% precise, according to Google Support.Step 8: Click “Publish” when you’re done to make the annotations show up in your video!Here’s the final result of our video. You’ll see the annotation pop up 9.2 seconds into the video, and then disappear 20 seconds later.To edit your annotation after publishing, simply go back into the “Edit Annotation” tool and click “Edit existing annotation,” which is located under the “Save” and “Publish” buttons to the right of the video frame.Happy annotating! Topics: YouTube for Business: A 30-Day Roadmap for Channel Growth Ever wondered how to make those clickable buttons that show up on some YouTube videos?Wonder no more — I’m here to teach you how.Why? Because little annotations that prompt viewers to “Subscribe” or “Follow us” or “Click here to learn more” encourage them to actually engage and interact with your content — and maybe even head back to your website.And, as it turns out, annotating YouTube marketing videos is actually really simple. Once you’ve uploaded your video to YouTube, the annotation tool lets you easily layer text, links, and spotlights to your videos.(Note: Annotations appear on standard YouTube players and embedded players, but they don’t appear on YouTube chromeless players, or on mobile, tablet, and TV devices.)We annotated one of HubSpot’s YouTube videos to show you how the process is done. Let’s go through the steps together. Tell us a little about yourself below to gain access today: Originally published Oct 24, 2014 12:00:00 PM, updated October 30 2019 Youtube Marketing Free Resource
On any given day, the average businessperson receives 91 emails, according to a report by The Radicati Group. This number is expected to rise to 95 emails per person per day by next year, and reach almost 100 by 2018.That’s a lot of email.Download Now: Email Marketing Planning Template While it’s no secret that we all know how to send email, the newer challenge is figuring out a way to actually receive a response from the people we’re sending these emails to. With all of those emails taking up space in their inbox, how can we reach out in a more meaningful way to ensure our messages are heard?This is a bit of a loaded question, as there’s a lot to consider when sending a proper outreach email: subject lines, send times, email length … the list goe son.To help answe rthis question, check out the infographic below from Online Course Report. They’ve detailed everything from what day and time is the best for sending outreach email to how many attempts you can expect to send.124Save Email Templates Topics: Originally published Feb 23, 2016 6:00:00 AM, updated July 16 2019 Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack 124Save
Originally published Nov 4, 2016 8:00:00 AM, updated July 28 2017 LinkedIn is best known as the world’s largest professional network — in other words, users aren’t there to look at cat memes or read celebrity gossip. Instead, they’re looking to connect with people in their industry, network, keep up with industry news, and look potential job opportunities.For marketers, paying attention to this difference in user purpose is key when building your social strategy. The more looped in you are on what people are talking about, the easier it becomes to use that information to craft helpful, targeted content. And that’s where this data study comes in.My company, ClearVoice, recently conducted a study that provides data and insight specifically on the most popular posts on LinkedIn. The data was generated by Content Studio — our comprehensive index of the most popular content and influencers on the web — and includes insights from the third quarter of 2016. Want to build these trends into your LinkedIn strategy? I’ll walk you through them below.Top 20 Most Common Phrases on LinkedInHere are the top 20 most common phrases in headlines used on LinkedIn, followed by the number of shares that phrase received in the third quarter of 2016:Successful People: 91,729Right Now: 88,182First Time: 76,578Job Interview: 72,357Best Employees: 70,964Best Reasons: 68,167Employees Quit: 66,773Finally Offering: 61,468Science Says: 53,756Study Finds: 43,810Next Big: 41,740People Want: 47,808Helps One: 31,433Work Helps: 31,433Crazy Hours: 31,319Stop Touting: 31,113Touting Crazy: 31,288Make Better: 31,113Now Available: 31,019Announce Shares: 30,309How to Put the Data to Work:To make the most of this insight, you’ll want to build a LinkedIn-specific strategy with these popular phrases in mind. To help you navigate that process, check out the following best practices and tips:Use the phrases (naturally) in your titles. According to HubSpot, “How Successful People Stay Calm” by Dr. Travis Bradberry was once one of the most-shared LinkedIn posts of all time, with nearly 2,000 shares. Notice it includes that popular phrase “successful people” in a natural way.Rework existing titles. Your content doesn’t have to be new for you to incorporate these findings. Let’s say you want to republish part of your whitepaper, titled “SEO Strategies for 2016,” on LinkedIn. Instead of publishing as is, rework that title to include a popular search phrase — for example: “New SEO Strategies to Try Right Now.”Put quality first. These phrases won’t increase shares if you don’t have many connections or produce poor content. In fact, there are plenty of articles that use these phrases and still don’t perform. To avoid falling into that trap, use these phrases to improve the reach of your high-quality content.Top 20 Topics Shared on LinkedInClearVoice also looked at the top 20 topics LinkedIn users share most often, which offers a snapshot of the current content-sharing landscape. As these keywords tend to fluctuate in real time based on what’s going on in the news and in pop culture, this is an area you will want to check regularly. Here are the top 20 topics found in the titles of the most-shared content on LinkedIn:Social Media: 323,535Real Estate: 115,577Big Data: 113,750Internet of Things: 78,418Artificial Intelligence: 71,578Virtual Reality: 71,108Machine Learning: 68,334Content Marketing: 66,951Performance Evaluation: 60,841Data Center: 50,928Customer Experience: 50,267Pokémon Go: 48,670Emotional Intelligence: 46,887Digital Transformation: 46,186Open Source: 43,558Digital Marketing: 42,5255-hour rule: 40,423How to Put the Data to Work:Start by looking at the topics on our list and note which ones are related to your industry. Don’t try to create content on topics that do not make sense for your brand.For example, Pokémon Go was extremely popular with the general population in Q3, and not surprisingly, marketers found ways to use it to their advantage — this related article managed to garner over 1,000 shares.Let’s look at three other examples that highlight how marketers can put this data to work: Consider pairing popular topics with news. This post combined a popular topic (“social media”) with a recent news story and earned 1,000 likes in just one day. This is particularly impressive when you consider most LinkedIn users don’t go to the platform looking for celebrity news updates. Focus on popular topics that are related to your field. This post (about “machine learning,” which is the #7 most popular topic on LinkedIn) earned 259 shares. Try combining popular topics in your title. Caveat: When it makes sense. This post combined “machine learning” and “big data,” related fields which both made the most popular topics list.How to Pair Phrases From Each ListPairing the two data sets together will provide you with powerful headlines. For example, “How Successful People Use Social Media” or “Content Marketing Strategies that Work Right Now.”Here are two examples of posts that used the combined power of the most popular phrases and the most popular topics: “Want to Make Better Hires? Stop Over-Policing Employee Social Media.” In addition to using the popular phrase “make better,” the title of this post also includes the popular topic “social media.” “Why should every marketer be excited by Virtual Reality right now.” This post is almost a triple whammy, using “marketer,” “right now,” and “virtual reality.” If they had added “digital” in front of “marketer,” it would have included one popular phrase and two popular topics. Either way, the double whammy seems to have worked — this post has received 345 likes and 85 shares in four months.Ready to Boost Your LinkedIn Content Strategy?Use this data as a starting point to create fresh, useful content that your LinkedIn audience will want to read and share. And while including these phrases in your headline or writing about these topics doesn’t guarantee high shares counts, it will give you a clear advantage, so use the information wisely.What success have you had with including any of these terms or topics in your content? Let us know in the comments below. Topics: Don’t forget to share this post! Social Media Campaigns
Keerthy Suresh is on cloud nine as she recently won the Best Actress (Telugu) for her performance in Mahanati. She is all set to start shooting for her maiden Bollywood venture, Maidaan, in which she will share the screen space with Ajay Devgn.In July 2018, Zee Studios in association with Boney Kapoor, announced a film on football coach Syed Abdul Rahim. It was under his leadership, the Indian football team won the Asian Games in 1951 and 1962. Ajay Devgn has been roped in to step into the shoes of coach Syed Abdul Rahim.Keerthy Suresh shared the poster of Maidaan and stated that she is eager to join the team soon. The South actress will play the role of Syed Abdul Rahim’s wife in the film.Here’s the tweet:Can’t wait to join #Maidaan shoot!@BoneyKapoor sir @ajaydevgn sir @iAmitRSharma @freshlimefilms @saiwynQ @writish @zeestudios_ @ZeeStudiosInt @MaidaanOfficial pic.twitter.com/yOoHZWt2z7Keerthy Suresh (@KeerthyOfficial) August 19, 2019Speaking about the film, producer Boney Kapoor, in an earlier interview, said, “I was amazed that not many are aware of someone as significant as Syed Abdul Rahim. He’s an unsung hero whose achievements must be saluted. His team had heroes like Chunni Goswami, PK Banerjee, Balaram, Franco and Arun Ghosh. It takes someone like Ajay Devgn to play Syed Abdul Rahim. With him on board, I can just hope that our film inspires youngsters to play football, and India soon to bring the World Cup home.”Maidaan’s shoot will take place in three cities – Indonesia’s Jakarta, Italy’s Rome and Australia’s Melbourne. Directed by Badhaai Ho fame, the sports film will release in 2020.advertisementFor the uninitiated, The Indian football team won a Gold at the 1962 Asian Games in Jakarta and reached the semi-finals of the Melbourne Olympics in 1956.ALSO SEE | Maidaan: Ajay Devgn kicks off film on football coach Syed Abdul RahimALSO SEE | Janhvi and Arjun Kapoor are proud of dad Boney Kapoor as Maidaan kicks off: Can’t waitALSO WATCH | Ajay Devgn says De De Pyaar De is not a comedy
Indian women held hosts Great Britain to a 1-1 draw in the second match of their Tour of United Kingdom held here on Sunday.India’s Lalremsiami scored the equalizing goal in the 32nd minute after Great Britain had taken an early lead in the match.India were out of the blocks quicker, and earned a couple of penalty corners within the first two minutes. Britain’s custodian Maddie Hinch was at hand to ensure India didn’t get an early lead though.Soon it was Great Britain, who reciprocated, winning a penalty corner from a swift counter.Despite a smart save by the Indian defence, an infringement meant the hosts were awarded a penalty stroke, which was duly converted in the 8th minute, giving them a 1-0 lead. It was that slender lead they took into the first break.Much like the first quarter, it was India again, who took the initiative early in the second period, winning another short corner and Hinch pulled off another save.In the third quarter, India finally restored parity after Lalremsiami finished off a counter attack to draw the scores level. With both teams locked at a goal apiece and all to play for, the game opened up. Neither the defence caved though as the teams went into the final quarter tied at 1-1.Indian women are scheduled play their third game on Tuesday, October 1.Also Read | Indian men’s hockey team continue good run in Belgium, beat Spain 5-1Also see:
The Supreme Court on Tuesday approved the remuneration of the Committee of Administrators (CoA) on a pro-rata basis for running the BCCI administration as also implementing the Lodha Panel’s proposals. As per calculations, CoA chief Vinod Rai and Diana Edulji will pocket around Rs 3.62 crore which should be paid by the board in the next 48 hours.While the proposal for remuneration of the CoA was handed over to the Court in a sealed cover on Tuesday, the bench of Justices S.A. Bobde and L. Nageswara Rao approved it.The order, accessed by IANS, said: “The BCCI shall bear all costs and expenses that have been incurred by the Committee of Administrators and the Electoral Officers including costs towards legal representations in the present proceedings or any other proceedings that have been or may be initiated against them with regard to discharge of their functions as a Committee of Administrators and Electoral Officers respectively.”Remuneration of the Committee of Administrators shall be paid within 48 hours towards discharge of their duties as follows:- Remuneration of INR 10 lakhs (Indian Rupees Ten Lakh only) per month for the year 2017.- Remuneration of INR 11 lakhs (Indian Rupees Eleven Lakh only) per month for the year 2018.- Remuneration of INR 12 lakhs (Indian Rupees Twelve Lakh only) per month for the year 2019.- Travel for BCCI related purposes to be arranged by BCCI viz., (i) Business class for Air Travel; (ii) AC first class for train travel; and (iii) Air Conditioned Vehicle for local transport.advertisement- Accommodation in case of overnight stay at outstation locations to be arranged by BCCI at BCCI contracted hotels.- Any other expenses to be reimbursed at actuals.- Sitting fee for ICC/ACC meetings as provided by ICC and/or ACC.”The CoA members will now be paid Rs 10 lac per month for 11 months in 2017, Rs 11 lac per month for 12 months in 2018 and Rs 12 lac per month for 10 months in 2019, as per the order.As it stands, Rai and Edulji will get the complete pay while Ravi Thodge will get paid only for his involvement since February. Past members Vikram Limaye and Ramchandra Guha will be paid on pro-rata basis for the duration of their services.Also Read | CoA to demit office after new BCCI team takes charge: Supreme Court
Perth Glory v Adelaide United A-League Review: Adelaide pile the misery on Perth, Wanderers in clinical mood Ryan Benson 00:24 1/6/18 FacebookTwitterRedditcopy Comments(0) Getty Images Perth Glory v Adelaide United Brisbane Roar v Western Sydney Wanderers Adelaide United Brisbane Roar Perth Glory Western Sydney Wanderers A-League Perth Glory have now shipped nine goals in two A-League matches after Adelaide United beat them convincingly on Friday. Adelaide United bounced back from their shock defeat to Brisbane Roar by winning 3-0 at Perth Glory, who slipped out of the top six.Glory went into the match hoping to put their 6-0 battering at the hands of Sydney behind them, but Kenny Lowe’s men were well beaten once again.It took the visitors just 10 minutes to break the deadlock, as Daniel Adlung broke free and finished confidently, with Baba Diawara almost making it 2-0 shortly after. Article continues below Editors’ Picks Lyon treble & England heartbreak: The full story behind Lucy Bronze’s dramatic 2019 Liverpool v Man City is now the league’s biggest rivalry and the bitterness is growing Megan Rapinoe: Born & brilliant in the U.S.A. A Liverpool legend in the making: Behind Virgil van Dijk’s remarkable rise to world’s best player United were made to wait for their second, but it did eventually arrive 19 minutes from time, as Nathan Konstandopoulos opened his A-League account with a curling finish, before Johan Absalonsen – who set up the second – capitalised on a goalkeeping error to round things off late on, moving the Reds up to third.2 – Johan Absalonsen is the first @AdelaideUnited player to score a goal and provide an assist in a single @ALeague game since Bruce Djite (2G, 1A) vs City in April 2016. Clinic.— OptaJason (@OptaJason) January 5, 2018Western Sydney Wanderers replaced Glory in the top six by inflicting a 2-0 defeat on Roar, who suffered a third loss in four.Roar started off the better side, but Wanderers were simply more effective in front of goal, with Oriol Riera tapping into an empty net just before the half-hour mark, before Mark Bridge secured a clinical triumph on the stroke of half-time at the end of a flowing move.Clean sheet and three points away from home #WSW #BRIvWSW pic.twitter.com/suOHfwZAIR— WS Wanderers FC (@wswanderersfc) January 5, 2018
While you’re here, we’d like you to consider subscribing to Pistols Firing and becoming a PFB+ member. It’s a big ask from us to you, but it also comes with a load of benefits like ad-free browsing (ads stink!), access to our premium room in The Chamber and monthly giveaways.The other thing it does is help stabilize our business into the future. As it turns out, sending folks on the road to cover games and provide 24/7 Pokes coverage like the excellent article you just read costs money. Because of our subscribers, we’ve been able to improve our work and provide the best OSU news and community anywhere online. Help us keep that up. Emmanuel Ogbah is hitting his stride midway through his rookie season for the Cleveland Browns. After the first few games of the season without recording a sack, Ogbah has turned it on over the last three weeks. He has recorded a sack in three straight weeks, including his first career multi-sack game last week.Here’s the 1/2 sack he was credited from Saturdays game against the New York Jets:Ogbah started Sundays game at outside linebacker and had six tackles, a tackle for loss and a quarterback hit in 58 snaps on defense.Despite Ogbah’s progression as an individual, however, the Browns are still the lone winless team in the NFL after falling to 0-8 Sunday in a close contest to the Jets. They face the 6-1 Dallas Cowboys next week as the Boys travel to Cleveland.
One of the top recruits in OSU’s 2017 recruiting class outside of the skill positions is offensive tackle recruit Derek Kerstetter, who has earned a chance to compete with the top prospects in the country by playing in the U.S. Army All-American Bowl. He accepted his jersey earlier this week:Please salute OL, OK State commit @derekk40 ! Welcome to the #ArmyBowl ? #OKState #GoPokes @GoArmy @ArmyAllAmerican @adidasFballUS @amfam pic.twitter.com/FlpuaOBoTY— Selection Tour (@SelectionTour) November 2, 2016Kerstetter is a monster 6-foot-5, 280-pound prospect from San Antonio who has been committed to the Pokes since June of this year.“I’ve worked a long time for this,” he told 247sports on Wednesday. “It’s a sweet honor and I’m pumped about it.”The Army All-American Bowl will be aired on NBC Jan. 7 in a national broadcast that features just 100 of some of the top recruits from across the country.Kerstetteter is the second offensive lineman commitment to play in the prestigious U.S. Army All-American bowl, joining former OSU pledge Tramonda Moore who played in the game a year ago. While you’re here, we’d like you to consider subscribing to Pistols Firing and becoming a PFB+ member. It’s a big ask from us to you, but it also comes with a load of benefits like ad-free browsing (ads stink!), access to our premium room in The Chamber and monthly giveaways.The other thing it does is help stabilize our business into the future. As it turns out, sending folks on the road to cover games and provide 24/7 Pokes coverage like the excellent article you just read costs money. Because of our subscribers, we’ve been able to improve our work and provide the best OSU news and community anywhere online. Help us keep that up.